
Friends with Benefits
Welcome to Friends with Benefits, the business podcast about revenue-generating partnerships.
Not "business time" with friends.
This podcast is for those looking to build professional relationships that last and add tremendous value to your company and maybe even, you personally.
Join hosts Jason and Sam Yarborough, who happen to be married, as they talk with some of the best in the industry.
We will be tackling topics like what good partnerships looks like, how relationships can build immense value for your business, and why even though strategy, pipeline, and growth are the goals, it all comes down to relationships. Let’s face it, business is done person-to-person.
Discover how personal connections transcend the boundaries of business time. Come hang out with us for inspiring stories, actionable strategies, and valuable insights that will empower you to forge meaningful partnerships in today’s competitive landscape.
Because we all know, business time is personal.
Friends with Benefits
37 - Chili Piper's Alina and Nicolas Vandenberghe on The Importance of Experimentation
Everyone's favorite married Co-CEO couple, who's growing a unicorn company join us this week to talk about the importance of transparent communication, wearing multiple hats and experimentation. In this episode, co-CEOs of Chili Piper, Alina and Nicolas Vandenberghe discuss their journey as a married couple and business partners. We learn how they met and the start of Chili Piper. Partnerships have been an important lever in growing their business and they highlight the need for persistence and experimentation in partnerships to find what works. The conversation covers the importance of experimentation and iteration in go-to-market strategies, the value of having a dedicated partnership seat, the benefits of transparency and communication in building a strong company culture, the use of nonviolent communication and decision memos, and tips for balancing work and family in a co-CEO relationship.
Takeaways
- Partnerships play a crucial role in the growth and success of Chili Piper.
- Understanding different roles and having a diverse skill set is important for effective partnership management.
- Building strong relationships and providing value to partners is key in successful partnerships.
- Persistence and experimentation are necessary in partnerships to find what works. Experimentation and iteration are crucial in finding what works in go-to-market strategies.
- Having a dedicated partnership seat is important for successful partnerships.
- Transparency and communication are key in building a strong company culture.
- Nonviolent communication and decision memos can improve decision-making and conflict resolution.
- Balancing work and family requires open communication and support for each other.