Marketing vs Sales
Lifelong pals Dr. Dave Aron (professor of Marketing at Dominican University in Chicago) and Rob Hamilton, (author of Beyond the Walkaround and Concepts of Modern Automotive Sales) invite you to join their adventures in the worlds of Marketing and Sales, all the while attempting to discover the most spectacular relationships between the two.
Marketing vs Sales
External and Internal Audits
•
David Aron and Rob Hamilton
•
Season 1
•
Episode 16
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Doctor Dave goes over External and Internal Audits in detail. The SWOT method is defined and discussed. The revolutionary EPIER method is then introduced. Discover how to find out what influences your marketing vision most and how to utilize them to your greatest benefit.