Marketing vs Sales
Lifelong pals Dr. Dave Aron (professor of Marketing at Dominican University in Chicago) and Rob Hamilton, (author of Beyond the Walkaround and Concepts of Modern Automotive Sales) invite you to join their adventures in the worlds of Marketing and Sales, all the while attempting to discover the most spectacular relationships between the two.
Marketing vs Sales
Execution Of The Marketing Plan: Step Ten of Marketing Process
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David Aron and Rob Hamilton
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Season 1
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Episode 30
Doctor Dave concludes his Marketing Process with the 10th step - Execution. The difference between "Marketing Strategy" and "Go-to-Market Strategy" is discussed with respect to AI... Continuing on to execution, the entire process is skillfully told through story and example. This gives the listener an entire grasp of the idea within a single issue. Marvelous listen!! Tune in!