EGC's Marketing Edge
Tune in to EGC Group’s Marketing EDGE podcast, where industry experts provide you with the latest digital marketing news, performance marketing tips and hacks, along with creative problem-solving skills you need to stay resilient in the fast-changing, modern world of marketing.
EGC's Marketing Edge
How to Turn Customers into Champions: The Power of User-Generated Content
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EGC Group
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Season 1
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Episode 9
This episode of EGC’s Marketing Edge podcast dives into user-generated content (UGC). Join Christina Botte, EGC’s Director of Social Media, and discover how UGC can help your engagement and sales skyrocket.
In this episode, you’ll discover:
- How UGC is a game changer for engagement and sales.
- The diverse types of UGC, ranging from reviews to social media mentions.
- Effective strategies to encourage customers to design and execute their own UGC.
- The importance of building engaged communities.
- Tips for measuring UGC success.
Discover actionable strategies to boost UGC along with real-world examples of businesses that master it. Tune in to EGC’s Marketing Edge and unlock the opportunities your brand deserves!