EGC's Marketing Edge
Tune in to EGC Group’s Marketing EDGE podcast, where industry experts provide you with the latest digital marketing news, performance marketing tips and hacks, along with creative problem-solving skills you need to stay resilient in the fast-changing, modern world of marketing.
EGC's Marketing Edge
AI and the Future of SEO
Feeling lost in the ever-changing world of search engine optimization (SEO)?
The EGC Marketing Edge podcast is here to help! In this episode, host Max Ross welcomes Michael DiMarco, SEO Manager at EGC, for a deep dive into the future of SEO: Artificial Intelligence (AI).
Feeling overwhelmed by keyword research?
Michael explains how you can identify the most relevant topics and keywords for your brand to set you on the path to SEO success.
Need to create high-performing content?
Learn how to develop a strategy that not only aligns with search engines but also resonates with your audience. Additionally, you’ll discover how AI tools like ChatGPT and Gemini can supercharge your content creation process.
Will AI take over SEO?
The concerns about the impact of AI on search results, paid advertising (SEM), and the ethical considerations of AI-generated content are fully discussed.
Is user privacy a concern?
Finally, attention is given to the implications of AI-driven personalization in search and the future of information access.
Join Max and Michael as they uncover the exciting—and sometimes challenging—future of SEO in the age of AI. Subscribe to the EGC Marketing Edge podcast today!