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Selling in the Dwelling
From the Kitchen Table to the Boardroom:
Conversations That Drive Remodeling Success
Selling in the Dwelling is the go-to podcast for professionals across the in-home remodeling industry - from sales reps in the field to owners, executives, and industry leaders.
Hosted by industry expert and award winning author and speaker, Allan Langer, this podcast goes beyond traditional sales training to explore what it really takes to succeed in today’s remodeling world. Each episode features real conversations with top-performing contractors, CEOs, sales leaders, and innovators who are shaping the future of the industry.
From in-home sales strategies and customer experience to leadership, growth, and the evolving role of pricing and technology, Selling in the Dwelling delivers practical insights and real-world perspectives you can apply immediately.
Whether you’re closing deals at the kitchen table or leading a team from the boardroom, this podcast is designed to help you grow, lead, and win.
Selling in the Dwelling
Latest Episodes
18 - Do You Look Like You're Worth the Price You're Charging? | Dan Antonelli
Dan Antonelli of KickCharge® Creative has a message contractors may not want to hear: you could be doing incredible work, but does your brand actually look like you deserve to charge what you’re charging? Dan and Allan...
17 - Before You Spend Another Dollar on Leads, Do This | Senja Spelman
Senja Spelman of Sisu Synergy has a question for contractors who say they need more leads: Do you really? What if the bigger problem is what happens after the lead comes in? Senja and Allan get int...
16 - The Pattern Interrupt That Gets Homeowners to Listen | Tony Hoty
Tony Hoty of Tony Hoty Training and Consulting has spent more than three decades mastering person-to-person marketing, lead generation, canvassing, and sales. Tony joins Allan to break down how pattern interrupts can lower a homeo...
15 - Aren't You Tired of Being the Best-Kept Secret? | Stefanie Couch
Stefanie Couch of Grit Blueprint knows that being great at what you do isn't enough if nobody knows WHY you're different. With roots in the building industry and a lifelong love of sales, Stefanie helps contract...
