Mastering the Business of Interior Design: Success by Design
As an interior designer, do you find yourself caught between your love for design and the realities of running a profitable business? Whether you're launching your firm or scaling to new heights, the business side of interior design can be complex—and often overwhelming.
That’s where Katie Decker-Erickson comes in. As a business coach for interior designers and the founder of a multimillion-dollar design firm, she knows firsthand what it takes to build a thriving, sustainable business while staying true to your creative vision. With nearly 20 years in the industry and a Master’s degree in Business Administration, Katie is actively in the trenches—elevating her own firm while helping other designers master the business of design.
We’ll answer questions like:
How do I get more interior design clients?
What should I charge for interior design services?
What are the best marketing strategies for interior designers?
How can I grow my interior design business?
How do I build a brand as an interior designer?
How can I scale my interior design business?
What systems do I need to run a successful interior design business?
How do I create a client onboarding process for my design firm?
Is it worth hiring a coach for my interior design business?
This show delivers actionable tips on how to grow an interior design business with smart, sustainable strategies. You'll get insights on marketing your interior design services, building a strong brand, streamlining your systems, and scaling your firm—without burning out.
If you're an interior designer, firm owner, or creative entrepreneur ready to build a profitable, passion-filled business, you're in the right place.
Tune in, and let’s grow your interior design business—together.
Mastering the Business of Interior Design: Success by Design
102. Why Interior Design Clients Keep Changing Their Minds (And How to Fix It)
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Have you ever had a client approve everything… only to start unraveling the design a few days later?
One change turns into five. The sofa shifts, then the rug feels off, then suddenly the entire room is back on the table. Your timeline gets pushed, your energy gets drained, and the project becomes far more complicated than it ever needed to be.
In this episode, I’m breaking down what’s really happening when clients keep changing their minds—and why it’s usually not about them being indecisive.
It’s about your process.
Because when your process is clear, decisions become easier. When it’s not, revisions multiply.
This episode will help you protect your time, your creativity, and your client experience by designing a process that actually works.
Do you struggle with sourcing? Have you lost sales to the internet? The answer to your profitability problem is a click away! Join The Designers Collaborative, a buying collective for interior designers that is over 500 members strong.
The Designers Collaborative’s fearless approach has helped designers break through industry barriers, rethink traditional sourcing models, and tap into the potential of true collaboration—creating stronger businesses and bigger opportunities.
They offer more than a sourcing solution. The Designers Collaborative has access to the largest number of vendors, plus the resources that put you in control. The collective connects you with the design industry’s lowest prices, plus practical tools, proven resources, and peer support to help you succeed.
Enjoy
-Over 300 top vendors at the best price tiers
-Supportive community of 500 + interior designers
-Tools, templates, and education
-Meet-ups and events
-and so much more
Join The Designers Collaborative for only $659 for the year. It will pay for itself in one order. Join for the profits and stay for the community.
You can request their vendor list and apply for membership on their website https://thedesignerscollaborative.com/
Connect with Katie
LinkedIn
Business Strategy Sessions for Interior Designers
Free Resources for scaling your interior design firm
Website
