Smarter Podcasting: How To Use Podcasting For Business Growth
Welcome to Smarter Podcasting with Niall Mackay, The Podcast Guy and founder of Seven Million Bikes Podcasts.
If you're a business owner, founder, marketer or podcaster who wants their podcast to actually drive business growth, you're in the right place.
Niall has been podcasting since 2019, runs multiple top-ranked shows and produces podcasts for clients around the world. He uses Smarter Podcasting to share what's genuinely working in his business and his clients' businesses, with real strategies, real numbers and an honest take on what doesn't work either.
The goal is simple. Help you use your podcast to bring in leads, build authority in your industry and grow your business.
Hit subscribe and let's get into it.
Cheers!
Smarter Podcasting: How To Use Podcasting For Business Growth
PodPast : CONTENT: Jordan Harbinger's Key to Podcast Success
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In this episode I interview one of the biggest names in podcasting, Jordan Harbinger!
We delve into the art of preparing for podcast interviews.
Jordan, whose podcast has millions of downloads, shares his journey from being a Wall Street lawyer to a renowned podcaster. He discusses the importance of extensive preparation, including reading entire books, taking notes, and adjusting interview flow in real-time.
Jordan emphasizes a structured approach to creating engaging content and advises new podcasters to focus on the joy of podcasting rather than monetization. Additionally, they talk about the misconceptions around podcasting and the hard work required to achieve success in the field.
The episode wraps up with Jordan sharing stories about his favorite guests and offering advice for aspiring podcasters.
Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!
Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement!
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