
Gen3 Marketing - Actionable Insights
Gen3 Marketing is delighted to unveil a brand-new podcast series. Titled ‘Actionable Insights’ and hosted by Kerry Curran, the series explores learnings and thought leadership to improve your affiliate marketing program.
Episodes
16 episodes
P is for Performance - Unveiling Five Cutting Edge Strategies for Today’s Full Funnel PR.
In this special podcast episode, host Kerry Curran brings together the Affiliate Summit West Panel members for an industry leading discussion and a replay of the session titled: "P is for Performance – Unveiling Five Cutting Edge Strategies for...
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Season 1
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Episode 16
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44:20

Actionable Insights - Game Changing Growth
In this podcast, Rob Schab from Levanta discusses the evolution of affiliate marketing and the game-changing benefits of Levanta for CPG and manufacturer brands. He explains how Levanta works, including tracking and data insights f...
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Season 1
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Episode 15
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35:20

All About the Partnerships: The Two-Way Street of Mutually Beneficial Relationships Driving Brand Success
Welcome to Gen3's Actionable Insights, where we provide performance marketing and affiliate strategies for driving business results. In this episode, we focus on partnerships and how they contribute to brand success.Our guest, Nikki Yorg...
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Season 14
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Episode 1
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31:54

The Event of Events. The World's Largest Performance Marketing Conference: Affiliate Summit West.
In this episode of Actionable Insights, Kerry Curran welcomes Heather James, the Event Director for Affiliate Summit, the world's largest event for the affiliate marketing industry. As Affiliate Summit West 2024 approaches, Heather...
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Season 1
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Episode 13
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22:55

Planning to Pivot - Proactive and Reactive Strategies for Maximizing Holiday 2023
In this episode, titled "Planning to Pivot - Proactive and Reactive Strategies for Maximizing Holiday 2023," we are joined by special guests David Gill, Vice-President of Consumer Insights at Rakuten Advertising, and Cary Pierce, Director for G...
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Season 1
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Episode 12
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45:46

Coupon, Cashback, & Conquesting. How to Align your Brand Strategy with Consumer Behavior to Drive Sales
Coupon, Cashback & Conquesting.In episode Eleven, we focus on the world of coupons, cashback, and conquesting, exploring how aligning your brand strategy with consumer behavior can drive sales.Gen3 Marketing's special guest ...
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Season 1
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Episode 11
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32:42

Episode Ten - Pay-per-outcome CTV, The Seismic Shift in TV Advertising
Introducing episode ten of Gen3's "Actionable Insights" podcast featuring Vikki Danielson from TV Scientific. Discover how TV Scientific is revolutionizing the world of TV advertising, particularly in the Connected TV (CTV) space. ...
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Season 1
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Episode 10
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34:04

Financial Services, Affiliate Strategies. Critical factors for success.
In episode nine, host Kerry Curran speaks with Todd Crawford, co-founder of Impact.com, discussing affiliate marketing in the financial services sector. They explore the foundation and evolution of Impact.com, the growing significa...
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Season 1
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Episode 9
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29:59

The Intersection of Influencer and Affiliate
In this podcast episode, Gen3 Marketing welcomes Todd Crawford, one of the co-founders of Impact.com into the Gen3 Studio to discuss the intersection of influencer marketing and affiliate marketing. Todd Crawford shares his extensi...
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Season 1
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Episode 8
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32:24

Episode Seven - Up-Leveling your Affiliate Strategies
In this episode of Gen3's Actionable Insight podcast series, Kerry Curran hosts Maura Smith, the CMO of Partnerize, to explore strategies for enhancing affiliate marketing beyond short-term KPIsMaura brings her extensive 20-year experie...
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Season 1
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Episode 7
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30:27

Episode Six - Educating the C-Suite
In this episode of Gen3's "Actionable Insights" podcast, Kerry Curran hosts Alex Forsh from AWIN to explore the world of performance and affiliate marketing strategies aimed at business growth.Alex Forsh, who heads AWIN's America's divi...
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Season 1
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Episode 6
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34:18

Episode Five - What CMO's get wrong about Affiliate Marketing
In the latest instalment of the Gen3 Actionable Insights podcast series, Paul Tibbett, president of CJ discusses various aspects of affiliate marketing and what CMO’s might misunderstand about it. Paul touches on topics such as the...
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Season 1
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Episode 5
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32:46

Episode Four - Credit Cards and Compliance
In this Gen 3 Marketing Podcast episode titled "Credit Cards and Compliance," host Kerry Curran speaks with Jason Steele, a renowned financial services writer and founder of CardCon, a conference for credit card marketers. The disc...
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Season 1
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Episode 4
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36:02

Episode Three - Presenting the Research
The third instalment of Gen3 Marketing’s Actionable Insights podcast series features Kerry Curran discussing Gen3’ original research paper presented at Affiliate Summit East. The presentation is titled ‘The Co-Dependent Commerce Journey: Why Br...
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28:42

Episode Two - Behind the Research
Join us on Episode 2 of our podcast, where we go behind the scenes with special guests Linus Gregoriadis and Mike Nutley from London Research, discussing the research process, data analysis, and uncovering fascinating insights that will raise t...
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Season 1
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Episode 2
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35:24

Episode One - The Evolution of Affiliate
Gen3 Marketing is delighted to unveil a brand-new podcast series. Titled ‘Actionable Insights’ and hosted by Kerry Curran, the series explores learnings and thought leadership to improve your affiliate marketing program.In the first epi...
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Season 1
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Episode 1
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50:38
