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Self Maid
At 24 years old, I’ve built a multi 7-figure residential and commercial cleaning company with 2 locations and over 50 employees. Join me as I share thoughts, experiences, tips, and strategies from the depths of my head. This is THE podcast you need to listen to if you own a cleaning business or if you’re looking to start one.
Self Maid
The Palessi Experiment | How to Make People Pay 15X More for the Same Damn Thing! (#53)
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In this episode, we dive into the fascinating story of how Payless Shoes created a fake luxury brand called "Palessi" and sold $40 shoes for nearly $600 to unsuspecting people. What does this teach us about pricing, perceived value, and the power of branding? We’ll explore how these lessons apply directly to your cleaning business, from framing your services as premium to confidently commanding higher prices. Tune in to learn how to position your business for success by focusing on value, perception, and presentation. Don't miss this eye-opening discussion!
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