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Self Maid
At 24 years old, I’ve built a multi 7-figure residential and commercial cleaning company with 2 locations and over 50 employees. Join me as I share thoughts, experiences, tips, and strategies from the depths of my head. This is THE podcast you need to listen to if you own a cleaning business or if you’re looking to start one.
Episodes
98 episodes
Episode 100! | My First Mentor: Mal Emery aka Australia’s “Millionaire Maker” (#100)
Episode 100 of Self Maid is a very special one for me.Before any of the businesses, before the growth, before the success — Mal Emery was my first mentor in business. Before he retired from coaching, I was fortunate enoug...
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Season 1
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Episode 100
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3:11:18
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Success Has a Circle. Choose Yours Wisely. | Proximity Is Power (#99)
In this episode, I kick things off with some excitement about next week’s milestone Episode 100 featuring one of Australia’s sharpest business minds, Mal Emery. Then we dive into a mindset shift that every entrepreneur needs to hear: your circl...
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Season 1
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Episode 99
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26:27
We Won 2025 Business of the Year (#98)
It's been a minute... but I'm back! Did you miss me? Probs not. Anyway, let's have a quick catch-up because a lot has happened. We won 6 awards at the business awards including Business of the Year, I went to the TikTok awards, and I've b...
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Season 1
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Episode 98
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21:58
Proactive Marketing & The Dream 100 Strategy | Sustainable Cleaning Biz Growth (#97)
In this episode, I talk about proactive marketing — not sitting around waiting for leads, but building systems that bring them to you over time.I break down two long-term plays that every business owner should be thinking about: t...
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Season 1
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Episode 97
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40:16
Why People Buy You, Not Your Cleaning | Becoming the Attractive Character (#96)
In this episode, I’m breaking down why people don’t actually buy your cleaning. They buy you. I’ll show you how to become the “attractive character” in your business so clients are drawn to your confidence, energy, and story befo...
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Season 1
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Episode 96
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31:08
Dig Your Well Before You’re Thirsty (#95)
In this episode, I talk about one of the most important concepts in business and in life; digging your well before you’re thirsty.Too many business owners wait until they’re desperate for work before they start networking or bui...
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Season 1
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Episode 95
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25:46
I’m Finally Offering 1-on-1 Coaching | Work With Me to Grow Your Business (#94)
After years of helping cleaning business owners through my podcast, community, and courses, I’m finally opening up 1-on-1 coaching. In this episode, I break down why now is the right time, who it’s for, and what you can expect if we work...
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Season 1
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Episode 94
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15:51
The Cold Calling Blueprint That Added $93,000 to My Business Last Week (#93)
In this episode I share how I made $93,000 in just one week from cold calling. My new receptionist picked up the phone, made 50 calls a day, and booked appointments that turned straight into revenue. I break down exactly how we did it, wh...
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Season 1
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Episode 93
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22:52
Keep Your Finger on the Pulse... Before You Flatline (#92)
Your business has a pulse—and it’s your clients who keep it beating. In this episode of Self Maid, We dive into why surveying your clients and following up consistently is the lifeline of a successful cleaning business. Discover ...
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Season 1
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Episode 92
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20:47
The Five-Minute Fool vs. the Forever Fool (#91)
In this episode of Self Maid, I dive into one of my favourite proverbs: “He who asks is a fool for five minutes, but he who does not ask remains a fool forever.” We’ll talk about why so many of us are afraid to look silly, how...
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Season 1
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Episode 91
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25:53
Why the Number ‘1’ Is Scary in Business | Grow Bigger Than Your Problems (#90)
When I first hit $20k a month in my cleaning business, I thought I’d made it. A single gym contract worth $6,000 a month got me there — but then, without notice, they cancelled. Overnight, I had to let two staff go and my revenue dropped back d...
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Season 1
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Episode 90
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18:41
Why Booking a Holiday Could Be the Best Business Decision You Make (#89)
I used to think I couldn’t take time off until my business was “ready.” The problem is, it’s never really ready — unless you give yourself a reason to make it happen.In this episode, I talk about why booking a holiday in advance can actu...
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Season 1
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Episode 89
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21:41
How to Get a Lot Done Without Doing Anything | DELEGATE! (#88)
In this episode, I talk about the simple principle of delegation; how stepping back and letting others take on the work is the real key to growth. Instead of trying to do everything yourself, you create more freedom, more impact, and ultimately...
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Season 1
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Episode 88
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20:47
Make Every Detail Perfect & Limit the Number of Details | SIMPLIFY! (#87)
In this episode, I dive into one of the biggest lessons I’ve learned in running a cleaning business: success doesn’t come from doing more, it comes from doing less, better.I’ll talk about simplifying your services, stre...
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Season 1
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Episode 87
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27:27
Clean Up Your Calendar: How to Use Time Blocking to Grow Your Cleaning Business (#86)
Feeling like your days run you instead of the other way around? In this episode of Self Maid, I break down how cleaning business owners can use time blocking to take control of their schedules, boost productivity, and create mor...
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Season 1
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Episode 86
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18:45
Big Business, Bigger Unknowns (#85)
In this episode of Self Maid, I share my raw, unfiltered experience of setting up an offshore virtual call centre, something I know absolutely nothing about. It takes me right back to my early days in business, when every problem felt ...
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Season 1
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Episode 85
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27:02
You’re Building the Good Old Days | Deconstructing "Highlight Bias" (#84)
Right now it feels chaotic, uncertain, and maybe even overwhelming, but one day, you’ll look back on this moment as the “good old days.” In this episode, I break down the highlight bias; why the past always feels better than it r...
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Season 1
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Episode 84
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18:36
Be Your Own Biggest Fan (#83)
In this episode of Self Maid, we're talking about why being your own biggest fan isn’t just mindset fluff, it’s a real growth strategy. If you're not hyped about your business, why would anyone else be? I’ll break down how to con...
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Season 1
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Episode 83
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22:26
How to Choose the Right Business Coach, Not Just the Loudest One (#82)
In this episode, we unpack how to choose the right business coach, not just the one shouting the loudest online. I’ll walk you through the importance of value alignment, personal connection, and setting clear goals before you ...
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Season 1
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Episode 82
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23:47
Mould Myths Busted: What You Actually Need to Know (#81)
I recently hopped on a plane from Perth all the way to Brisbane for an intensive four-day certification course in Applied Microbial Remediation through the IICRC. Guided by the S500 and S520 professional standards, I dove deep into the sc...
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Season 1
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Episode 81
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32:03
90-Day Financé | Solving Cash Flow in a Cleaning Biz (#80)
In this episode, I dive into one of the biggest silent killers of cleaning businesses: cash flow problems. You’re paying your team every week, but your clients are taking 60 to 90 days to pay you. That gap? It can crush your growth if yo...
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Season 1
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Episode 80
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20:03
Open Doors, Open Wallets (#79)
In this episode of Self Maid, I dive into one of the most underrated but insanely effective ways to grow your residential cleaning business: door knocking. Yep; just you, some flyers, and the courage to show up.I break down why ...
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Season 1
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Episode 79
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31:11
The George Clooney Close | Turn Your Clients Into Selfless Sales People (#78)
In this episode, I break down how to turn your clients into loyal, selfless salespeople, without begging for referrals or bribing them with lame discounts.We’re talking about building a referral system based on reciprocity
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Season 1
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Episode 78
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23:06
We Hit a Rough Patch (#77)
The last few weeks have been tough. We've lost key team members, taken a hit to our revenue, and had to face some hard truths about the business. In this episode, I’m opening up about what’s been happening behind the scenes; what went wro...
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Season 1
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Episode 77
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14:34