.jpg)
Self Maid
At 24 years old, I’ve built a multi 7-figure residential and commercial cleaning company with 2 locations and over 50 employees. Join me as I share thoughts, experiences, tips, and strategies from the depths of my head. This is THE podcast you need to listen to if you own a cleaning business or if you’re looking to start one.
Self Maid
Proactive Marketing & The Dream 100 Strategy | Sustainable Cleaning Biz Growth (#97)
In this episode, I talk about proactive marketing — not sitting around waiting for leads, but building systems that bring them to you over time.
I break down two long-term plays that every business owner should be thinking about: the Dream 100 strategy and building your newsletter and waitlist. They’re separate ideas, but they work beautifully together.
The Dream 100 is all about identifying your ideal clients, referral partners, and big opportunities — and finding ways to stay top-of-mind with them consistently. Meanwhile, your newsletter and waitlist are like a honeypot you build over time, so when you need new clients, you’ve already got a warm audience waiting.
Both are slow burns, but if you put in the effort now, they’ll compound into serious momentum later.
Follow Jason Shipway on social media to stay up to date.
Instagram link @jasoncleans (click me)
TikTok link @jason.cleans (click me)