The Build is a real-time record of what it takes to build something that holds — in business, family, and life.
I'm Jeff Kallil — building Pure Yums, operating Convivial Brands, raising kids, and navigating the pressure that comes with doing all three at once.
This isn’t content. It’s the work behind the work. The hard calls. The internal wrestles. The quiet decisions that shape it all.
If you're building something meaningful — and want clarity without the noise — this is for you.
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Jeff Kallil is a founder, operator, and father documenting the work behind the work.
He’s building Pure Yums — a better-for-you candy company he started — while helping lead his family’s business, Convivial Brands.
He hosts The Build, a real-time record of the hard decisions, lessons, and moments that shape both business and life.