The BedBuzz

Darin Lewin’s Secrets to Building Winning Teams

Harry Roberts and Jimmy Hill Season 3 Episode 16

Darin Lewin joins us to share how he went from Hartford, South Dakota to co-building Mattress Firm’s largest franchise. His story is packed with lessons in sales, leadership, and the courage to bet on yourself.

Episode highlights:

  • “Transfer of enthusiasm” — the #1 sales advantage.
  • ☎️ Phone still wins: Sell the appointment with energy and clarity.
  • 🧭 Follow the steps: Skip the steps, skip the sale.
  • 🧱 Value Zone strategy: Never get beat on price—own the narrative.
  • 🎓 Recruiting that works: Internship pipeline and promoting from within.
  • 👑 Luxury selling lesson: Start at the top and ask for the business.
  • 🛠️ Saturday meetings that pay: If it doesn’t help someone earn more today, don’t hold it.


Special thanks to the team at Podium: Where businesses grow, customers connect, and success starts. Find out more here.

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