B2B IN 15

I'm launching the shortest B2B podcast: B2B in 15.

Every episode has 15 minutes of non-stop value about one single B2B marketing topic.

Why am I starting yet another podcast? Because there are 2 things I do not like about other podcasts:

1. The chit-chat

Sometimes you have to hear somebody talk about their weekend for 10 minutes. When I'm listening to a business podcast, I want to get straight to the value.

2. The length

Podcasts can take very long. My commute to work is 20 minutes. I always have to stop and start my podcasts halfway. I tend to forget what they were even talking about the next time I start it.

Any feedback is more than welcome :).

All Episodes

B2B IN 15

B2B IN 15 l Episode 23 | Chris Walker & Tycho - State of B2B Marketing

March 10, 2025 • Dapper • Episode 23

Chris and Tycho talk about the state of B2B Marketing. They discuss the role of the CMO, the most effective LinkedIn advertising strategies, marketing prioritization and more.

Newsletter: www.dapper.agency/resources/newsletter

Tycho's Linkedin: https://www.linkedin.com/in/tycholuijten/