The Hardcore Therapist

The Hardcore Therapist 140- Anthony Giannotti ( Victory Crown Barber Co.)

Sarah

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On this episde of The Hardcore Therapist, I’m joined by Anthony Giannotti, founder of Victory Crown Barber Co., and someone who has spent over a decade mastering his craft as a barber, entrepreneur, and educator.

Anthony didn’t just step into a career—he built one from the ground up. From making his own pomade in his kitchen and selling it at merch tables, to growing a brand that’s now used in barbershops across the country, his story is rooted in discipline, creativity, and a really strong sense of identity.

And what I’m excited about in this conversation is that we’re not just talking about barbering or business.


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