Not Your Mom's Sales Podcast
Learn the latest trends in marketing and sales along with ways you can leverage them with your podcast. Your host Julie Deem shares strategies and tips for building a brand that attracts clients you want to work with. Stop fighting the algorithms and start creating impact.
Not Your Mom's Sales Podcast
37 - Is Email Dead? The Power of Email for Podcasters and Community Building with Paul Gowder
Julie Deem interviews Paul Gowder. Paul discusses the importance of email marketing for podcasters, emphasizing the need to build an email list for direct communication and community building. He advises podcasters to offer email sequences and lead magnets to encourage sign-ups and to measure success based on engagement, not just subscriber numbers. You can connect with Paul for coaching and free resources on his website, including a video about growing an email list and a list of Pow Wows near you.
Episode Highlights:
- Networking at in-person events and online platforms is crucial for podcasters.
- Building an email list is vital for direct communication with your audience.
- Email marketing is about more than just sending out newsletters.
Website:
https://www.paulgowder.com/
https://www.powwows.com/
Schedule a complimentary call to see if podcasting is a good fit for you:
https://calendly.com/thebusinesspodcasteditor/discovery-call-the-business-podcast-editor
Extra resources at:
https://www.thebusinesspodcasteditor.com/
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https://www.instagram.com/indymompreneur/
