Not Your Mom's Sales Podcast
Learn the latest trends in marketing and sales along with ways you can leverage them with your podcast. Your host Julie Deem shares strategies and tips for building a brand that attracts clients you want to work with. Stop fighting the algorithms and start creating impact.
Episodes
114 episodes
113 - Is Paid Podcast Promotion Right for Your Podcast
What if growing your podcast wasn't about creating more content, but getting your existing content in front of the right people? In this episode, Julie Deem explores a new podcast advertising platform called AudienceLift and breaks down how pai...
112 - Fear of Being Seen Is Keeping Your Podcast Small
What if the biggest thing holding your podcast back isn't your content, it's your fear of being seen? In this episode, Julie Deem uncovers one of the most overlooked reasons podcasts fail to grow: the fear of visibility. From avoiding self-prom...
111 - How Podcasters Can Get a Press Pass for Events and Conferences *Best of Episode*
Julie Deem shares how you can get a press pass as a podcaster. This is a unique way to use your podcast to get in front of decision-makers that you want to work with. It is also a great way to have guests on your show that you may not normally ...
110 - What Type of Content Converts Listeners Into Customers
Are you constantly wondering what to post next? In this episode Julie Deem challenges the idea that great content comes from trending topics and viral moments. Instead, she shares why the most effective content is often hiding in your everyday ...
109 - Becoming the Obvious Choice in Sales
Have you ever looked around and wondered why some business owners seem to attract referrals and opportunities effortlessly while others struggle to get noticed even when they're incredibly talented? In this episode, Julie Deem explores one of t...
108 - Stop Sounding Like a Walking Brochure
Are you overexplaining your services and accidentally pushing potential clients away? In this episode Julie Deem breaks down one of the biggest mistakes business owners make when it comes to sales and messaging.Julie shares practical str...
107 - How to Stay Encouraged Before the Results Show Up
If you’ve been feeling discouraged by slow podcast growth, low downloads, or wondering whether your show is even worth continuing, this episode is for you. Julie Deem shares why many podcasters lose momentum before the real results become visib...
106 - Sustainable Podcasting to Prevent Burnout
If your podcast has started to feel heavy, exhausting, or harder to keep up with lately, this episode is for you. Julie Deem shares why so many podcast hosts quietly burn out from content fatigue and decision fatigue long before their podcast e...
105 - Get Sponsored Today
Ready to land your first podcast sponsor? Julie Deem breaks down the truth about podcast sponsorships and why most podcasters are focusing on the wrong things when trying to monetize their show.If you’ve been waiting for sponsors to magical...
104 - Advantages of Podcasting
What are people getting out of podcasting? In this episode, Julie Deem shares how a personal trainer went from struggling to communicate her value and feeling awkward at networking events to confidently attracting aligned clients. T...
103 - Getting Listeners to the Next Step
You’re showing up, staying consistent, and putting out great content but your podcast isn’t turning listeners into clients. In this episode Julie Deem gets into exactly why that’s happening and what to do instead. If you’re ready to...
102 - How to Become a More Grounded Podcast Host
What if the reason your podcast isn’t connecting the way you want it to has nothing to do with your strategy? In this episode, Julie Deem shares powerful insights inspired by the book "Strong Ground: The Lessons of Daring Leadership, the Tenaci...
101 - Show Notes that Sell
If you’ve been consistently showing up with your podcast but not seeing it turn into real business growth, the problem might not be your content. It might be how you’re packaging it. In this episode, Julie Deem breaks down why your show notes a...
100 - Keep Showing UP! Celebrating 100 Episodes and Counting
What does it really take to stay consistent long enough to see results in your podcast and your business? In this milestone episode, Julie Deem celebrates 100 episodes of Not Your Mom’s Sales Podcast and shares the real story behind what it tak...
99 - Stop Decision Fatigue With This Podcast Repurposing System
If you’ve been consistently recording podcast episodes but still feel overwhelmed every time it’s time to promote them, this episode is going to shift everything. In this episode, Julie Deem shares her system to remove the mental load from podc...
98 - How Authentic Storytelling Drives Sales
If your content is getting attention but not turning into clients, this episode will change how you think about sales forever. In this episode, Julie Deemexplains why so many established business owners struggle to convert. The problem isn’...
97 - Descript vs Riverside: Which Podcast Tool Is Better for Business Podcasters?
Everyone in podcasting seems to be talking about the same thing right now: Riverside’s push to become an all-in-one podcast platform. With new features like built-in podcast hosting, live streaming, and remote recording, Riverside is making a s...
96 - Why Backlinks Are the Secret to Ranking Higher on Google with Brandon Leibowitz
If you’ve ever wondered how some businesses show up everywhere on Google while others stay invisible, this episode will change how you think about SEO. In this episode, Julie Deem sits down with SEO expert and bestselling author Brandon Leibowi...
95 - How Podcasters Can Save Time Using This Framework
Most podcasters are busy but how many are turning a profit? In this episode, Julie Deem breaks down how the core principles from The 4-Hour Work Week by Tim Ferriss can transform the way business owners approach podcasting.If your podcas...
94 - How Do You Make Your Podcast Show Up in AI Search Results
Turn a “steady but stuck” podcast into a discoverable, lead-generating asset by structuring episodes so AI tools can pull your content as direct answers.Answer Engine Optimization (AEO) is the practice of structuring your podcast titles,...
93 - Low Downloads Don’t Mean It’s Not Working
Wondering if your podcast is worth continuing? In this episode Julie Deem breaks down the phase of podcasting almost no one talks about, that in-between stage where the excitement of launching has worn off, but the compounding momentum hasn’t f...
92 - Monetize Your Podcast Through Sponsorship
Everyone wants to know how podcast sponsorships work but very few people are talking about what actually makes money. In this episode Julie Deem cuts through the hype and breaks down the real truth about podcast sponsorships.If you’ve ev...
91 - Podcast KPIs to Build Your Business
Are you pouring time, energy, and money into your podcast but still wondering why it’s not driving real business growth? In this episode, Julie Deem breaks down the podcast KPIs that actually matter if your goal is leads, clients, and revenue, ...
90 - Why Conferences Like Podfest Matter More Than Ever
If you’ve ever wondered whether conferences are really worth the time, money, and energy, this episode will shift how you think about attending events like Podfest Expo. Julie Deem breaks down why conferences aren’t about collecting business ca...