
Not Your Mom's Sales Podcast
Learn the latest trends in marketing and sales along with ways you can leverage them with your podcast. Your host Julie Deem shares strategies and tips for building a brand that attracts clients you want to work with. Stop fighting the algorithms and start creating impact.
Episodes
64 episodes
63 - Where to Place Your Offers in an Episode
Julie Deem shares the best places to share your offers and how listeners can work with you. Episode Takeaways:Share your pre-roll ad in the first couple minutes of the episode.Add a midroll ad to pause and conne...
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11:32

62 - 4 Part Episode Framework for Selling Naturally
Julie Deem shares the framework for building your podcast episodes around to make selling feel natural. Episode Takeaways:Start with a hook that grabs your audiences attention.When you share a story, have it be ...
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10:38

61 - Selling Without Being Salesy
Julie Deem shares strategies for selling your services when you don't enjoy sales. Episode Takeaways:Sales can feel weird but it doesn't have to be uncomfortable.Your audience is wanting to take next steps....
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9:39

60 - Myths about Hosting a Podcast
Julie Deem addresses the most common myths about podcasting and replaces them with the real, doable truth. Episode Takeaways:Podcasting doesn't have to be hard.You can record, edit, and publish in under an hour....
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9:53

59 - Start BEFORE You're Ready
Julie Deem shares how podcasting, like most things in life, is something you learn by doing, not by waiting until everything feels perfect. Let this be your sign to take action!!Episode Takeaways:Confidence comes from doing, ...
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13:02

58 - Why Most Podcasters Quit (And How to Stay Unbreakable) with Dan Woerheide
Julie Deem sits down with Dan Woerheide, transformation coach and podcaster. who isn’t afraid to challenge the status quo. Dan opens up about his unfiltered coaching style, how he’s evolved through four podcast launches, and why his current sho...
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33:09

57 - The Unfiltered Reality of Starting a Podcast with Trevor Greenberg
Julie Deem sits down with Trevor Greenberg, a seasoned project manager and co-host of The 2 Disgruntled PMs podcast (The Disgruntled PM). They dive into what it really looks like to launch a podcast from scratch. From pushing past the fear of g...
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25:01

56 - How to AI Even if You're Not Tech Savvy
Julie Deem shares how podcasters can confidently start using AI tools like ChatGPT to simplify their workflow, repurpose content, and grow their audience without feeling overwhelmed. Episode Takeaways: • AI is not ...
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8:18

55 - Using AI to Simplify Podcasting with Adam Peters
Julie Deem sits down with Adam Peters, a retired Army infantryman, veteran advocate, and founder of Alset Technologies, to discuss how he's using AI to automate and scale his podcast production and business operations. From building systems wit...
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27:30

54 - A Celebration, A Thank You, and A Peek at What’s Coming Next
Julie Deem celebrates the 1-year anniversary of Not Your Mom's Sales Podcast.Episode Takeaways:A lot can happen in a year.Action always beats perfection.You are doing better than you think.
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8:27

53 - Structuring Your Podcast to do the Selling for You
Julie Deem shares strategies for selling through your podcast without feeling salesy. Episode Takeaways:Selling is just helping someone solve a problem.Build connection and trust. Let the listener...
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16:43

52 - Why Your Podcast Isn't Converting
Julie Deem shares common reasons why a podcast may not convert and strategies to change that.Episode Takeaways:Teaching without strategy makes you a free content machine.Make your process so easy that someone ...
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12:39

51 - Content Planning That Positions You as the Expert
Julie Deem shares how to build a content plan that keeps your episodes aligned, intentional, and high-convertingEpisode Takeaways:Build consistency without creative burnout.Create a framework that you can repeat.
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10:55

50 - Build a Podcast Community That Converts
Julie Deem shares how you can build a thriving podcast community and monetize it.Episode Takeaways:Your price should reflect how close your members get to you, and how much transformation you're helping them achieve.
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13:53

49 - Email Marketing for Podcasters
Julie Deem shares how to use email to build more meaningful relationships with your listeners.Episode Takeaways:Email gives you control and consistency.If you are just getting started, don't overcomplicate it.<...
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12:09

48 - How Discipline and Confidence Fuel Podcast Growth
Julie Deem shares strategies to be more consistent and stay motivated on your podcast journey.Episode Takeaways:Discipline is what carries you through the days when inspiration is nowhere in sight.Confidence is some...
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10:16

47 - Celebrate Because You Deserve It!!
Julie Deem shares 5 reasons to celebrate as she marks 5 years since launching The Business Podcast Editor.Episode Takeaways:Celebration builds confidence.Gratitude keeps burnout at bay and keeps your purpose front a...
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7:32

46 - Overcome Podcaster Imposter Syndrome
Julie Deem shares some of the best strategies I’ve learned (and use myself!) to kick imposter syndrome to the curb.Episode Takeaways: Start a "Success Journal." Write down wins, big or small, at the end of each day.&nbs...
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Episode 46
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12:51

45 - Self-Sponsorship for Your Podcast
Julie Deem shares how to leverage your podcast for self-sponsorship and why it is a more profitable business model than getting sponsored.Episode Takeaways:With traditional sponsorships, you only earn a fraction of the value...
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14:02

44 - Building a Network with Guests
Julie Deem discusses strategies for leveraging your podcast guests for your business.Episode Highlights:Be genuinely curious about your guest’s business and goals during the conversation.Offer value first—share a re...
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10:10

43 - Why Your Show isn't Turning Listeners into Leads
Julie Deem shares reasons why your listeners aren't converting and what to do to change that.Episode Highlights:Tailor your episodes around client pain points and interests. Create strategic episode series that...
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11:16

42 - Turning Vulnerability into Connection and Empowerment with Sha Sparks
What if the stories we often try to hide are the very keys to unlocking profound connection and empowerment? Julie Deem and Sha Sparks explore the transformative power of podcasting as a medium for sharing authentic stories and building communi...
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30:17

41 - Content that Converts
Julie Deem shares how to create podcast episodes that attract, engage, and convert listeners into leads.Episode Highlights:Take the time to understand who you’re speaking to. Every episode should serve a strate...
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8:50
