Not Your Mom's Sales Podcast
Learn the latest trends in marketing and sales along with ways you can leverage them with your podcast. Your host Julie Deem shares strategies and tips for building a brand that attracts clients you want to work with. Stop fighting the algorithms and start creating impact.
Not Your Mom's Sales Podcast
39 - Understanding Your Podcast Data
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Julie Deem
Julie Deem discusses the key podcast metrics, what they mean, and how you can determine if your show is on the right track.
Episode Highlights:
- A high consumption rate (70% or higher) indicates strong listener engagement, while a low rate might suggest you need to refine your content.
- Instead of focusing on one episode’s performance, look at trends over multiple episodes
- High engagement often leads to more word-of-mouth growth.
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