Business Origin Stories for Entrepreneurs, Coaches, and Leaders

50: Burnout Isn't a Business Strategy (And What to Do Instead)

Amy Schutte

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You don’t have to burn out to build a wildly successful business. But if you’ve ever felt stretched thin, stuck in endless hustle, or wondering why things still feel hard - you’re not alone.

In this episode, we’re diving into the NOURISH phase of the Origin Stories Method, where we shift from just growing a business to actually sustaining one. Because real impact comes from expanding in a way that feeds you.

Inside this episode we’ll talk about:

  • The truth about business “seasons” and why rest isn’t failure—it’s strategy
  • A radical way to think about money (that helped my business triple in one year)
  • Why the right support system—at work and at home—changes everything


Plus, I’ll walk you through a simple gut-check: Are you building a machine? Or an ecosystem?

Because if you’re craving more ease, alignment, and actual joy in your business, this is where it starts.

📩 Get my free guide: From Spark to Sales, your step-by-step resource for crafting a magnetic origin story that drives real revenue. Grab it at hudsonandco.co.

💡 Loved this episode? Share it with a friend, leave a review, and tag me on Instagram!

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Work with us: www.hudsonandco.co