Business Origin Stories for Entrepreneurs, Coaches, and Leaders
Business Origin Stories is the podcast for leadership, life, and business. This show features coaching calls and heart-to-heart conversations with successful entrepreneurs, leaders, authors, and experts.
Join your host, Amy Schutte, a business coach and brand strategist, as she dives into ways to create stand-out brands and aligned businesses through storytelling and proven business frameworks.
At its core, Business Origin Stories is a recognition that the stories we tell are our greatest currency.
Episodes
116 episodes
115: Legacy Is a Verb: Rethinking Philanthropy, Wealth, and Giving with Elena Fracchia
Most people don’t struggle with the desire to give. They struggle with knowing how.In this episode, Elena Fracchia shares what she has learned working across nonprofit management, fundraising, and wealth strategy. After seeing bot...
114: Build Leaders Before You Need Them: Why Mentorship Can’t Wait with Randy Hain
Most companies wait too long to develop their next generation of leaders.In this episode, Amy sits down with Randy Hain, executive coach, author, and founder of Serving Partners, to talk about the gap most organizations ignore: in...
113: Why the Entry-Level Hiring Playbook Is Broken and How to Help Young Professionals Land Jobs in Today’s Market with Chris Greene
The path from college to career is not working the way it used to.In this episode of Business Origin Stories, the founder of YoPro shares what he’s seeing firsthand after working with more than 70 young professionals trying to lan...
112: Conscious Leadership: Why High Achievers Must Slow Down to Lead Better with Claudia Beck
What happens when the traits that made you successful start working against you?In this episode, Claudia Beck, founder of Better Together Group, shares her journey from a 30-year corporate career to coaching senior executives on c...
111: Time, Money, and Freedom: Building a Business That Actually Fits Your Life with Carrie Veatch
What if the number you’re chasing in business isn’t actually the number you need?In this episode, Amy sits down with Carrie Veatch, who helps entrepreneurs build time, location, and financial freedom in a way that is grounded in t...
110: Take Back 10–30% of Your Time: Removing the Drama and Trauma of People Management with Neil Katz
Most leaders don’t think about HR until something breaks. But by then, it’s already costing time, energy, and momentum.In this episode of Business Origin Stories, Neil Katz shares how his fractional HR firm helps companies remove the ope...
109: AI Readiness Over Hype: Why 90% of AI Projects Fail and How to Get It Right with Matt Murphy
AI is no longer optional. But rushing into it may be the most expensive mistake your business can make.In this episode of Business Origin Stories, Matt Murphy shares what he’s learned from deploying AI inside real companies and wh...
108: From CEO to Zen Coach: Peter Corbett on Identity, Exit, and Sustainable Well-Being
Many founders imagine that selling their company will be the finish line. But for many leaders, the exit is actually the beginning of a new identity crisis.In this episode of Business Origin Stories, Amy Schutte sits down with ...
107: A Leadership Framework for Fixing Broken Organizations with Mark McFatridge
When a leader walks into a struggling organization, the instinct is often to fix things fast. But Mark McFatridge learned early in his career that real turnaround work begins with listening.After earning his first bank president r...
106: Julie Jakopic on Worthiness, Joy, and Leading Without Living in Crisis
What happens when leaders measure their value by how busy they are?For many nonprofit and government leaders, the pressure to respond to every crisis becomes a badge of honor. The calendar fills up, the phone never stops, and the mission...
105: Find Your Frequency: How to Cut Through the Noise Without Copying Anyone Else with Macy Robison
If you’ve ever looked around online and thought, “What’s working for everyone else, and why doesn’t it work for me?” this episode is for you.In this conversation, Amy sits down with Macy Robison, a longtime friend from the StoryBr...
104: When Survival Leadership Stops Working with Traci Phillips
When the old leadership model stops working, most leaders assume the problem is external. The market. The team. The generation. The culture.In this episode of Business Origin Stories, Amy Schutte sits down with Traci Philips, foun...
103: Beyond Palatable: Sophie Jane Lee on Women, Voice, Visibility, and the Courage to Take Up Space
What happens when women are taught to be palatable instead of powerful?In this episode of Business Origin Stories, I sit down with Sophie Jane Lee, CEO and founder of Electric Peach, to talk about her debu...
102: Leadership, Money, and Identity Shifts: Executive Coach Steve Smith on Navigating Hard Business Seasons
What happens when the business gets hard and there’s nowhere to hide?In this episode of Business Origin Stories, I sit down with executive coach Steve Smith for a grounded, honest conversation about leadership when comfort zon...
101: Why Leadership Training Fails (and How to Fix It): Healthcare Executive Keith Repko on Building Strong Managers
Leadership problems rarely start at the top. They start in the middle.In this episode of Business Origin Stories, I sit down with Keith Repko, a former healthcare executive who spent decades leading one of the largest VA medical...
100:Escaping the Urgent Trap: How Leaders Reclaim Time, Focus, and Humanity with Frederick Buskey
What if the real leadership crisis isn’t burnout — but never having time to work on what truly matters?In this episode of Business Origin Stories, I sit down with Frederick Buskey, a former assistant principal turn...
99: Fertile Business, Identity Shifts, and Intuitive Leadership: Creating Sustainable Abundance with Olivier Egli
What if the way we work is the very thing that’s breaking us—and what if there’s another way?In this episode of Business Origin Stories, I’m joined by Olivier Egli, a business guide who stands at the intersection of le...
98: Family Business Therapy: How to Fix Friction, Build Resilience, and Grow Without Burning It All Down (with Scott Gingold)
What happens when family, business, legacy, and pressure collide?In this episode of Business Origin Stories, I sit down with Scott Gingold, a self-described family business therapist who helps founders, owners, and multi-generational co...
97: White Lies & Duct Tape: The Strategy Women Need to Stop Delaying Their Dreams with Emily Lampkin
What if the biggest thing holding women back isn’t a lack of opportunity—but the quiet agreements we make with ourselves to wait?In this episode of Business Origin Stories, I’m joined by Emily Lampkin, longtime Washington...
96: Unapologetic Leadership: Reinventing Your Career with Executive Coach Jennifer Speciale
What if your next career move isn't about finding the perfect job—but finally becoming the most unapologetic version of yourself?Executive coach Jennifer Speciale joins host Amy Schutte for a raw conversation about career reinvent...
95: Why We Resist Change — And How to Find Your Blue Ocean with Strategist Andi Simon
Why do we resist change, even when we want it?How do leaders move from fear into possibility when the world around them is evolving faster than ever?In this episode of Business Origin Stories, h...
94: What Remains When Everything Changes? AI, Identity, and Meaning with Michael Landers
What happens when the thing you’ve built your identity on… stops being the thing the world needs from you?In this episode of Business Origin Stories, host Amy Schutte sits down with Michael Landers — global leadership and cultur...
93: Visual Storytelling for Major Brands: Stewart Cohen on Creating Authentic Campaigns in the AI Era
What does it take to create visual content for some of the world's biggest brands—and sustain that success for over two decades?In this episode, director and photographer Stewart Cohen pulls back the curtain on the creative indust...
92: The Pivot to Better Food: How One Teacher Built a Regenerative Salt Brand
What if one tiny decision—like choosing a local salt over a supermarket staple—could help change your food system, your family life, and your business?In this episode of Business Origin Stories, host Amy Schutte sits down with S...
91: How to Make Better Business Decisions: A Framework for Leaders with Michael Walker
Are you making big decisions from a place of clarity—or chaos?In this episode of Business Origin Stories, host Amy Schutte sits down with executive coach and decision-making expert Michael Walker to unpack why so many founders a...