Business Origin Stories for Entrepreneurs, Coaches, and Leaders

56: Embodying Vision and Value: How Nikki Nash Builds Wealth and Legacy

Amy Schutte

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Most entrepreneurs start their businesses for freedom, but what if the way we’re taught to build and scale is actually keeping us stuck?

In this episode, Nikki Nash shares how she went from corporate marketing executive to entrepreneur to investor and strategic partner, completely redefining her approach to business along the way. She opens up about the wake-up call that made her rethink everything, what she wishes she had known before building her brand, and how she’s now focused on creating lasting impact and generational wealth.

We’re diving into:

✨ The surprising reason Nikki decided to step away from her own business
✨ How to grow your company’s valuation instead of just chasing revenue
✨ What makes a business sellable and why every entrepreneur should care
✨ Personal branding vs. business branding (and how to do both strategically)
✨ The marketing strategies that actually move the needle in today’s world

This episode will shift how you think about success, sustainability, and long-term impact. If you’re ready to build a business that works for you (instead of the other way around), hit play now.

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Connect with Nikki:

Instagram:

@amyschutte_

Work with us: www.hudsonandco.co