Master The Inbox
Master The Inbox is THE podcast for course creators, coaches and consultants who want to know how to use email marketing to nurture and convert their audience in a non-spammy, non-bullshit BUT data driven approach. You will learn about hands-on strategies and insider secrets to authentically engage your audience, craft powerful marketing emails, and turn your subscribers into loyal customers with a customer-centric approach.
Master The Inbox
Latest Episodes
8 Types of Black Friday Emails for Course Creators
Your Black Friday offer is live, but what should you email next besides another reminder about the discount? Monica Badiu walks through eight types of Black Friday emails, from announcements and value-building messages to objection handling, so...
Email re-engagement strategies ahead of Black Friday
Before you increase your Black Friday email sends, find out who still wants to hear from you and what they need now. Monica Badiu shares email re-engagement strategies drawn from campaigns she received in two research inboxes, including useful ...
Black Friday Tips: a discount isn’t your best selling point with Charlotte Sargeant
A bigger Black Friday discount won’t tell your audience why your course is worth buying. Monica Badiu and Charlotte “Charlie” Sargeant, founder of The Creative Strategy Lab, unpack the customer research that helps you build a more relevant offe...
Why your Black Friday emails might never reach the inbox and what to do before November
You can have the best discount, the best copy, and a big list and still watch your Black Friday campaign fail because your emails never reached the inbox. In this episode, Monica Badiu shares what she learned after flying to Poland ...
Running Ads in Q4: The Good, the Bad, and the Ugly — with Rita Ainsworth
Everyone talks about ad budgets and creative strategy for Black Friday. Almost nobody talks about what's happening in your nervous system while the dashboard is flashing red. In this episode, Monica Badiu sits down with Rita Ainsworth — a perfo...
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