Coaching Inc with Tom Krol
Are you a coach, consultant, or expert, struggling to generate consistent leads, make more sales, and earn more income? Are you tired of wasting your time on old and outdated marketing strategies that just don’t work? Do you spend hours and hours creating content that doesn’t attract paying clients let alone build an audience? Are you starting to think that building a coaching business just might not be for you? Well, if you answered YES to any of those questions, you’re in the right place. I’m Tom Krol the founder of Coaching Inc and host of this Podcast. I’ve helped thousands (yes thousands) of people achieve massive success and generate mountains of revenue using my proven methods. I don’t say this to brag, it’s just a fact and it’s part of why I launched this Podcast. I see too many incredible coaches struggling to make money in this business and it truly breaks my heart. Well that stops TODAY! I want to show you how to (finally) get paid what you’re worth and start generating the income you deserve. And I want to teach you how to do this without spending hours creating content that doesn’t work, and without doing webinars, seminars, or building complicated funnels. The goal of this podcast is let you peak behind the curtain of some of the most successful coaches in the industry, so you can emulate their strategies and tactics and start getting immediate results, putting revenue in first position. This podcast isn’t about theory and it’s not filled with a bunch of fluffy words to make you feel good. I’m putting these incredible business builders in the hot-seat and getting them to share all of their biggest secrets, bam! If what you’ve been doing isn’t working and you want to get to revenue fast, this podcast is for you. If you follow folks like Alex Hormozi, Ed Mylett, Andrew Huberman, Russell Brunson, and Tony Robbins, welcome home. Twice a week, you’ll discover the most current strategies and tactics that are getting results and making people money in today’s online environment. We’ll be covering everything from choosing the right niche, to pricing your programs and services, to generating more leads than you can handle, and how to convert those leads into real income, right now. It’s about taking massive, imperfect action and adopting a “progress not perfection” attitude. Think of this podcast as having a mentor in your back pocket. If you’re willing to join me on this great adventure, and you’re a go-giver who is willing to step outside your comfort zone and do the work, this podcast is your lifeline. Let’s charge Rhinos! BAM!
Coaching Inc with Tom Krol
CIP - S2 - 034 - Zero Ads. Zero Spend. $100K Closed. Here’s How He Did It with Belmont Locker
Can you hit $100K without spending a single dollar on ads? Belmont Locker did! In this episode, he breaks down exactly how.
Tom Krol sits down with Belmont Locker, a sales pro turned coach, to reveal the precise steps he took to grow his business from scratch using zero ad spend, no fancy systems, and pure consistency. If you are still posting into the void or struggling to close sales, this is the real-life playbook that works now.
You'll Learn How To:
- Get your first $100K in coaching with $0 ad spend
- Turn free content into booked calls and closed deals
- Write CTAs that trigger action without sounding salesy
- Keep your sales calls short, clear, and high-converting
- Overcome objections and still close deals fast
What You'll Learn in This Episode:
- (02:45) Why the Revenue in First Position rule matters most
- (06:06) How he did $100K from coaching and what he did differently
- (07:58) PPSO Method: Person, Pain, Solution, and Outcome
- (08:55) The core offer he started with and how it evolved
- (10:24) Creating phone calls with the prospects
- (11:12) From zero to 100K views/month with just 2–4 posts per day
- (13:46) Nothing more powerful than an in-person meeting
- (15:41) What Belmont does on his social media
- (18:53) Getting haters in business is a badge of honor
- (22:06) CTA strategy: how Belmont uses DMs + Calendly to close
- (25:37) Tools, trips, tricks, and strategies to close more deals
- (29:04) His 15-minute sales call framework that converts
- (33:07) How to handle objections like "I need to think about it” or “That’s a lot”
- (35:56) Pushing people into the price objection
- (42:04) Preparation can be a form of procrastination. Take massive imperfect action!
Who This Episode is For:
- Coaches with no budget who want to start now
- Sales professionals transitioning into coaching
- Course creators stuck below $10K/month
- Anyone trying to generate clients without paid ads
Why You Should Listen:
This is not a theory; it is execution. Belmont Locker walks through exactly how he built a coaching business that hit six figures using nothing but free tools, simple sales conversations, and a deep commitment to consistency. If you are serious about getting real results without guesswork, this episode is a must-listen.
Apply to join Coaching Inc.’s elite mastermind at CoachingInc.com and get access to real-time coaching from the top names in the industry.
If you would like Tom's help in building/scaling your coaching business, go to www.coachinginc.com and fill out an application for your opportunity to work with him personally.