Coaching Inc with Tom Krol
Are you a coach, consultant, or expert, struggling to generate consistent leads, make more sales, and earn more income? Are you tired of wasting your time on old and outdated marketing strategies that just don’t work? Do you spend hours and hours creating content that doesn’t attract paying clients let alone build an audience? Are you starting to think that building a coaching business just might not be for you? Well, if you answered YES to any of those questions, you’re in the right place. I’m Tom Krol the founder of Coaching Inc and host of this Podcast. I’ve helped thousands (yes thousands) of people achieve massive success and generate mountains of revenue using my proven methods. I don’t say this to brag, it’s just a fact and it’s part of why I launched this Podcast. I see too many incredible coaches struggling to make money in this business and it truly breaks my heart. Well that stops TODAY! I want to show you how to (finally) get paid what you’re worth and start generating the income you deserve. And I want to teach you how to do this without spending hours creating content that doesn’t work, and without doing webinars, seminars, or building complicated funnels. The goal of this podcast is let you peak behind the curtain of some of the most successful coaches in the industry, so you can emulate their strategies and tactics and start getting immediate results, putting revenue in first position. This podcast isn’t about theory and it’s not filled with a bunch of fluffy words to make you feel good. I’m putting these incredible business builders in the hot-seat and getting them to share all of their biggest secrets, bam! If what you’ve been doing isn’t working and you want to get to revenue fast, this podcast is for you. If you follow folks like Alex Hormozi, Ed Mylett, Andrew Huberman, Russell Brunson, and Tony Robbins, welcome home. Twice a week, you’ll discover the most current strategies and tactics that are getting results and making people money in today’s online environment. We’ll be covering everything from choosing the right niche, to pricing your programs and services, to generating more leads than you can handle, and how to convert those leads into real income, right now. It’s about taking massive, imperfect action and adopting a “progress not perfection” attitude. Think of this podcast as having a mentor in your back pocket. If you’re willing to join me on this great adventure, and you’re a go-giver who is willing to step outside your comfort zone and do the work, this podcast is your lifeline. Let’s charge Rhinos! BAM!
Coaching Inc with Tom Krol
CIP - S2 - 037 - The Secret to Building Challenge Funnels That Print Money with Sam Hodgett
What if you could generate sales for a $5,000 program without getting on a single sales call?
In this behind-the-scenes masterclass, Sam Hodgett, marketing strategist behind Joe McCall and other top performers, reveals the exact strategy for building challenge funnels that convert on autopilot. Whether you are running ads, working with warm traffic, or launching your first challenge, this episode is loaded with tactics to help you build belief, drive conversions, and scale fast.
You'll Learn How To:
- Design a 5-day challenge funnel that turns leads into buyers
- Sell high-ticket coaching without doing 1:1 sales calls
- Use VIP upgrades, breakout sessions, and bonus days for higher conversions
- Structure your content to build belief, not just teach
- Launch with confidence even if it’s your very first challenge
What You'll Learn in This Episode:
- (03:01) Evergreen challenge funnel walkthrough: 3,600 leads, 83 sales, 2.3% conversion
- (05:35) Sam’s belief-first framework for all conversion campaigns
- (07:14) The goal of the campaign is to get them to take the next step
- (08:32) The mechanisms and framework of a funnel that turns leads into buyers
- (10:44) Influences from Bill Allen, Russell Brunson, Pedro Adao, and more
- (15:30) The 5 Leads in 5 Days challenge that worked like magic
- (16:04) Day 1 = Mindset
- (16:07) Days 2–4 = 3 Secrets
- (16:09) Day 5 = Transformation
- (19:25) Using breakout sessions to present your pitch in a no-pressure way
- (21:24) Recap and bonus sessions: when and how to pitch again
- (22:55) VIP upgrades: $7 access that converts 27% of buyers
- (26:24) Traffic temperature makes a huge difference in a funnel
- (30:35) What kind of offer fits best with this model? (Hint: not recurring)
Who This Episode is For:
- Coaches and experts selling high-ticket programs
- Launchers looking for a scalable, no-sales-call sales strategy
- Funnel builders ready to add a powerful conversion campaign to their stack
- Course creators with a validated offer who want better conversion rates
Why You Should Listen:
This episode is not about a theory; it is exactly how Sam and his clients have generated millions using structured 5-day challenges that sell hard without being pushy. If you wonder how to combine automation with human connection, this is the blueprint.
Follow Sam Hodgett here:
- Sam Hodgett LinkedIn: https://www.linkedin.com/in/samuelhodgett/
- Sam Hodgett Email: sam@sajomediagroup.com
Want to build your own challenge funnel that prints money?
Join Coaching Inc.’s mastermind at https://coachinginc.com/ and learn directly from the people doing it at scale.