Coaching Inc with Tom Krol

CIP - S2 - 038 - How We Built Multiple 7-Figure Businesses From Scratch - Step by Step with Darrin Bentley

Tom Krol Season 2 Episode 38

What happens when two entrepreneurs stop following the rules and start writing their playbook?

In this episode, Darrin Bentley, Co-Founder of Coaching Inc., joins Tom Krol to break down the real, raw steps they took to build multiple seven-figure coaching businesses from scratch. No ads. No list. Just pure execution, contagious enthusiasm, and smart, principle-based decisions.

If you have ever felt stuck in overthinking, undercharging, or waiting for the perfect moment, this is the wake-up call you need.

You'll Learn How To:

  • Seven things to consistently generate significant amounts of revenue
  • Use enthusiasm as a sales weapon
  • Tell your origin story in a way that creates a connection
  • Apply real-world business rules like “Revenue in First Position”
  • Break out of fear-based pricing and double your income

What You'll Learn in This Episode:

  • (03:36) How Darrin and Tom reverse-engineered success
  • (08:42) Why authentic, contagious enthusiasm outperforms any script
  • (11:07) How to use your origin story to magnetize the right people
  • (12:41) Reminder: no one’s life is perfect—so stop selling perfection
  • (13:32) Rule #1 in 88 principles in business: Revenue in first position
  • (17:49) Focus on your strengths and double down on what brings income
  • (19:00) Make many sales, double your prices
  • (20:49) Why fear-based thinking kills your revenue potential
  • (23:21) Be loud about your uniqueness, it’s your advantage
  • (24:09) Know exactly who you're speaking to and why it matters
  • (26:46) Darrin’s free methods for driving organic traffic that converts
  • (29:06) Why getting around real people boosts your energy and clarity
  • (33:01) Explosive success in the beginning explained
  • (34:27) Rule #9 of the 88 principles in business: Know the rules of marketing
  • (36:29) Motivation is optional; discipline is not
  • (40:10) Future pacing: how to get your prospects to see their next chapter
  • (43:20) Progress, not perfection: why preparation is often just procrastination

Who This Episode is For:

  • Coaches stuck under $10K/month and ready for real growth
  • New entrepreneurs are second-guessing every move
  • Business owners are tired of theory and hungry for traction
  • Anyone who needs a fire lit under their “start now” mindset

Why You Should Listen:

Darrin and Tom don’t just talk about scaling; they built it from the ground up, with zero fluff. This episode is a no-excuses breakdown of what it takes to create a wildly profitable business using nothing but heart, hustle, and principle-based action.

Read Tom Krol’s 21 Must-Read Books for Entrepreneurs: https://coachinginc.com/21books/ 

Connect with Darrin Bentley:

Instagram: https://www.instagram.com/iamdarrinbentley/ 

Facebook: https://www.facebook.com/iamdarrinbentley/