
Coaching Inc with Tom Krol
Are you a coach, consultant, or expert, struggling to generate consistent leads, make more sales, and earn more income? Are you tired of wasting your time on old and outdated marketing strategies that just don’t work? Do you spend hours and hours creating content that doesn’t attract paying clients let alone build an audience? Are you starting to think that building a coaching business just might not be for you? Well, if you answered YES to any of those questions, you’re in the right place. I’m Tom Krol the founder of Coaching Inc and host of this Podcast. I’ve helped thousands (yes thousands) of people achieve massive success and generate mountains of revenue using my proven methods. I don’t say this to brag, it’s just a fact and it’s part of why I launched this Podcast. I see too many incredible coaches struggling to make money in this business and it truly breaks my heart. Well that stops TODAY! I want to show you how to (finally) get paid what you’re worth and start generating the income you deserve. And I want to teach you how to do this without spending hours creating content that doesn’t work, and without doing webinars, seminars, or building complicated funnels. The goal of this podcast is let you peak behind the curtain of some of the most successful coaches in the industry, so you can emulate their strategies and tactics and start getting immediate results, putting revenue in first position. This podcast isn’t about theory and it’s not filled with a bunch of fluffy words to make you feel good. I’m putting these incredible business builders in the hot-seat and getting them to share all of their biggest secrets, bam! If what you’ve been doing isn’t working and you want to get to revenue fast, this podcast is for you. If you follow folks like Alex Hormozi, Ed Mylett, Andrew Huberman, Russell Brunson, and Tony Robbins, welcome home. Twice a week, you’ll discover the most current strategies and tactics that are getting results and making people money in today’s online environment. We’ll be covering everything from choosing the right niche, to pricing your programs and services, to generating more leads than you can handle, and how to convert those leads into real income, right now. It’s about taking massive, imperfect action and adopting a “progress not perfection” attitude. Think of this podcast as having a mentor in your back pocket. If you’re willing to join me on this great adventure, and you’re a go-giver who is willing to step outside your comfort zone and do the work, this podcast is your lifeline. Let’s charge Rhinos! BAM!
Coaching Inc with Tom Krol
CIP - S2 - 047 - Why Coaches Go Broke (Even When They’re Making Money) with Amanda Webster
Many coaches can sell, but when it comes to profit, the number buyers care about, they fall short.
In this episode, Amanda Webster explains why so many coaching businesses run out of cash even when revenue looks good, and what to do about it. She breaks down how to keep your books clean, plan for taxes, and build a second income stream with simple referrals and evergreen webinars.
If you want to keep more of what you earn and be prepared for a future exit, this episode is for you. Listen and enjoy!
You’ll Learn How To:
- Build referral income without extra fulfillment work
- Make your money easy to understand and manage.
- Focus on profit, not just revenue
- Track cash the right way (P&L, balance sheet, cash flow)
- Start with simple tools like Excel and still be exit-ready
What You’ll Learn in This Episode:
- (02:04) Why coaching revenue gets a low exit multiple
- (03:03) EBITDA explained in plain English
- (06:50) Amanda’s journey from corporate to coaching
- (07:51) The 49/51 rule: making money vs. managing money
- (09:46) Why referrals are an overlooked income stream
- (11:54) How to serve your audience and monetize it
- (12:43) Create a phone short-code for your referral link
- (13:39) Evergreen webinars that keep producing leads and commissions
- (16:01) Why affiliate checks stack up fast over time
- (17:45) Accounting is the language of business
- (18:28) Tax strategy isn’t a December scramble; you must plan it now
- (19:47) Excel done right beats messy books
- (21:01) Five things that kill businesses: debt, divorce, health, legal, taxes
- (22:11) Using debt the right way
- (23:26) Understanding your cash conversion cycle
- (24:42) Why most coaches don’t know their real numbers
- (26:05) How to connect with Amanda Webster
Who This Episode is For:
- Coaches who are making sales but struggling to keep a profit
- Founders planning to sell in the future
- Creators with audiences who want to monetize with referrals
- Anyone who needs clearer books and smarter tax planning
Why You Should Listen:
Revenue looks good on paper, but profit is what keeps the doors open. Amanda shows you how to protect your money, build extra income streams, and get your business financially solid so you can grow with confidence and prepare for a strong exit.
Connect with Amanda Webster:
- Email: amanda@accruity.com
- LinkedIn: https://www.linkedin.com/in/amanda-webster-coo/
- Instagram: https://www.instagram.com/amandawebstercoo
- Facebook: https://www.facebook.com/amanda.webstercoo/