WHOOP Podcast
The WHOOP Podcast is all about sharing science-backed insights and strategies from the best in the world at what they do. Learn from Olympic champions, CEOs, bestselling authors, and PhDs about the habits, mindsets, and routines that improve their health, fitness, and resilience. Unpack everything from breakthrough health and nutrition research, life-saving tech advances, longevity hacks, and more—each episode features an empowering conversation you don’t want to miss.
Tune in every Wednesday for a new episode of the WHOOP Podcast.
WHOOP Podcast
Introducing Project Terrain: Engineering The Future Of Performance with Samuel Ross
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This week, WHOOP Founder and CEO Will Ahmed welcomes designer Samuel Ross, back to the WHOOP Podcast to unveil Project Terrain, the new collection built to elevate your performance. From technical Italian and Japanese fabrics to architectural steel clasps and reflective detailing, Samuel shares how function, endurance, and silhouette drive every decision. Together, Will and Samuel explore each of the pieces of the collection, diving into the intent that went into the creation of each. Whether its the perforation of the fabrics, the logo detailing, or material finishing, each detail of this collection was thoughtfully created to reimagine performance wear for modern athletes and everyday high performers.
(01:06) Introducing Project Terrain
(01:48) The Making, Material, and Ethos In Creating The Jacket
(04:04) Designing For Season: The Ultimate Spring/Summer Short
(06:03) The Influences and Inspiration Behind Project Terrin Layer I
(07:51) Project Terrain Bands: A New Look At The Superknit
(11:14) Creating For The Modern Athlete
Learn more about Project Terrain Layer I at shop.whoop.com/us/en/samuelross/
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