She Sells Differently - Authentic Selling & Business Growth Strategies for Faith-Based Female Entrepreneurs

Streamlining Your Product Portfolio to Increase Sales

Andee Hart Episode 153

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Are you struggling with an overwhelming variety of products that don't seem to translate into higher sales? 

 

Today, we are diving into your product portfolio and why having too many products can be hurting your business and causing you to lose sales. 

 

A large product portfolio can dilute your brand’s message and positioning, making it harder for your customers to understand what you specialize in. 

 

Consumers want clarity and expertise, both of which can be diluted by a large product offering. 

 

I’m sharing actionable strategies to help you streamline your product portfolio from conducting product audits to bundling slow-moving items with your best sellers. 

 

So, if you are ready to really dive into the importance of auditing your product line to maintain a profitable business than press play and listen in! 

 

Resources: 


Pricing and Profit Workbook - https://learn.andeehart.com/pricing--profit-workbook/ 

 

Episode Highlights: 

 

  • Importance of streamlining your product portfolio 


  • Negative impact of having a broad product portfolio 


  • Indicators that your product portfolio may be too big 


  • Strategies to downsize your product portfolio 



This secret podcast is your backstage pass to the strategies successful Faire shops are quietly using to get discovered, drive sales, and turn one-time orders into loyal wholesale customers. No fluff. No gatekeeping. Just actionable, psychology-backed strategies you can binge-listen to in a single afternoon. Get access now https://andeehart.com/secretpodcast

Resources & Links

👉🏼 Check out my Faire Visibility Playbook course here.

👉🏼 Want to get my eyes on your Faire site? Book a 1:1 Site Audit here.

👉🏼 Ready to learn how to automate your backend wholesale workflow? Checkout Wholesale Growth Engine

Connect with Andee Hart @ She Sells Differently

💻Website

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🎯SSD FB Community

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