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Small Business, Big Thanks: 3 Ways to Show Customer Appreciation Without Discounts

Andee Hart Season 2 Episode 194

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In this Thanksgiving special, Andee breaks down what real customer appreciation looks like, and why it has nothing to do with discount codes or holiday flash sales. If you’re a product-based small business owner tired of defaulting to discounts every time you want to say “thank you,” this episode gives you three heartfelt, margin-friendly ways to build loyalty and deepen connection with your customers.


Inside This Episode:

·       Why discount culture confuses gratitude with price cuts

·       The emotional and financial downsides of “gratitude sales”

·       Three powerful customer appreciation strategies that cost less and matter more

·       How to choose the strategy that aligns with your brand

·       How to integrate customer appreciation into your Q4 or holiday marketing rhythm

·       A simple next step you can implement today to start building deeper customer loyalty


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Perfect For:

Small business owners, makers, e-commerce brands, and anyone who wants to move away from discount dependence and build a brand that customers feel connected to.



Resources & Links

👉🏼 Create your monthly marketing campaigns in under an hour: Product Marketing Bank

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

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