She Sells Differently - Sales Confidence & Wholesale Strategy for Product-Based Business Owners.
Are you a faith based business owner that feels awkward at best when talking about your product or service?
Most people cringe when they hear the word "sales", but the reality is we are all selling something everyday.
She Sells Differently is the podcast for product-based business owners, makers, handmade sellers, and female entrepreneurs who are ready to sell confidently, grow their retail buyer partnerships, and build a business from a place of integrity rather than pressure.
Host Andee Hart brings nearly two decades of corporate sales leadership experience into conversations designed specifically for the small business owner in the trenches.
Each episode delivers practical sales and marketing strategy, insight into buying behavior, Faire wholesale tips, and the mindset shifts that help you stop overthinking and start growing your product brand.
This show will provide answers to questions like:
- How do I get my products onto boutiques shelves and retail stores?
- What is the best way to start selling wholesale?
- How do I use Faire Market to grow my product business?
- How do I sell without feeling salesy or pushy?
- How do I grow my product-based business consistently?
- What sales strategies actually work for makers and handmade sellers?
- How do I grow past selling my products on Etsy?
- What are some demand generation strategies for my product launches?
- How do I overcome imposter syndrome as a small business owner?
- How do you integrate faith in business?
If you're ready to grow your product business with strategy, confidence, and a whole lot less second-guessing, you're in the right place.
Settle in and learn the art of selling differently.
She Sells Differently - Sales Confidence & Wholesale Strategy for Product-Based Business Owners.
Busting Product Wholesale Myths That Hold Small Businesses Back
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If you’ve ever thought “Wholesale isn’t for me” or “I’ll lose money if I sell wholesale”, this episode is for you.
In today’s episode of She Sells Differently, Andee is breaking down the most common product wholesale myths that keep product-based business owners stuck, overwhelmed, or afraid to pitch their products to retailers.
From pricing fears to inventory overwhelm to misconceptions about platforms like Faire, Andee pulls back the curtain on what product wholesale actually looks like, and why it’s one of the most powerful ways to scale your business with more consistency, leverage, and freedom.
Inside this episode, we cover:
- How to protect your profit when selling wholesale
- What retailers really think about pricing and relationships
- How to use Faire strategically without relying on it alone
- Why wholesaling doesn’t need to be complicated or “perfect” to work
Andee also shares real examples from her own candle business, including how wholesaling helped her quit her corporate job and create a business that fits her life.
✨ If fear or misinformation has been holding you back from product wholesale, this episode will help you reframe what’s possible, and show you a clearer path forward.
🔗 Register here for the Retail Ready Challenge
Grab your spot in the Retail Ready Wholesale Challenge.
Resources & Links
👉🏼 Grab your seat for the Retail Ready Wholesale Challenge.
👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!
👉🏼 Best SEO Tool to drive organic traffic to your website
👉🏼 My favorite email marketing platform
** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.
Connect with Andee Hart @ She Sells Differently
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