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Slightly Serious Sign Podcast
Join Mike, Tyler, and Domingo as they pull back the curtain on the sign industry with real insider knowledge.
Get the scoop on industry happenings, sign shows (the good and the skippable), sign shop stories, musings, and more as they sit down with manufacturers, reps, sign shop owners, and even our competition to talk and learn about sign makers' favorite products, new products, tips and tricks, and everything else under the sun in the biz.
Whether you're a seasoned pro or just starting out in the sign industry, this podcast has something for everyone. Grab your drink of choice, relax, and tune in to this slightly serious but always knowledgeable sign podcast.
The Slightly Serious Sign Podcast is hosted by Mike Hull, Tyler Hull, and Domingo Tobar and produced, recorded, and edited by Rick Villanueva with sponsorship from Wensco Sign Supply.
Voted #1 by Signman (standing on a van on top of 18 pallets changing a lightbulb over a movie theater sign)
Episodes
126 episodes
Signarama Downtown with Maggie Harlow
Ep 125: Tyler heads down to Louisville, KY to talk with Signarama Downtown owner, Maggie Harlow, about creating processes, scaling her business, handling rush orders, surviving financial crises, and more.
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How Distribution Works with Dawson Sloop of Sunbelt Sign Supply
Ep 124: Dawson Sloop of Sunbelt Sign Supply joins the boys to give a little insight and an honest, behind the scenes look into how we get you the supplies you need.
Roland Printers, Software, and... Cutters with Joe Morreale of Roland DG
Ep 123: Three Time Guest and Composer of the Slightly Serious Sign Podcast Intro Music, Joe Morreale of Roland DG returns to talk about Eco-Solvent (including the brand new TrueVIS Series VG4), UV, and Flatbed printers, Software, and some big n...
Avery Dennison with Mike Brown and Bethany Nock of Avery Dennison
Ep 122: Mike and Tyler travel to Cleveland, Ohio, to chat with Mike Brown and Bethany Nock of Avery Dennison about wrap vinyl, PPF (paint protection film), and standing by your products.
Onyx Align with Carra McManamon, Calvin Tuttle, and Jeff Brito of Onyx
Ep 121: We close out our Live from the ISA International Sign Expo 2026 series with Carra McManamon, Calvin Tuttle, and Jeff Brito of Onyx sitting down with Tyler (5 min before the show starts!) to talk about how Onyx Align can help you track y...
Vinyl, Flatbed, and Laser Cutters with Randi Kerkaert and Bart Robbrecht of Summa
Ep 120: Again, live from the ISA International Sign Expo 2026. Tyler sits down at a wobbly hightop table with Randi Kerkaert and Bart Robbrecht of Summa to talk cutters.
Precision Cutting with Stuart Fox of Kongsberg
Ep 119: Another episode live from the ISA International Sign Expo 2026. Tyler is joined this time by Stuart Fox from Kongsberg to talk precision cutting and routing with Kongsberg and Multicam.
Interior Architectural Films with Josh Culverhouse and Tom Reece of Metamark
Ep 118: And another one live from the ISA International Sign Expo 2026. This time, Tyler is joined by Josh Culverhouse and Tom Reece of Metamark to talk about the durability and transformative qualities of Metamark Interior Architectural Films....
Make It Happen with Sam Armstrong and Wendy Graves of Make It Happen
Ep 117: Another one live from the ISA International Sign Expo 2026, this time Tyler is joined by Sam Armstrong and Wendy Graves of Make It Happen to talk about how training is more than learning about new materials and products — it’s about sha...
Nekoosa with Cody Martin and Laura Slovensky of Nekoosa
Ep 116: Again, coming at you live from the ISA International Sign Expo 2026, Tyler is joined by Cody Martin and Laura Slovensky of Nekoosa to talk about cast vs. calendered vinyl, window graphics, and Nekoosa's line of products.
Digital Billboards with Chad Engstrom and Paul Johnston of Electro-Matic Visual/Unilumin USA
Ep 115: Once again, coming at you live from the ISA International Sign Expo 2026, Tyler is joined by Chad Engstrom of Electro-Matic Visual and Paul Johnston of Unilumin USA to talk about the power of LED Displays (aka digital billboards).
Colex Flatbed Cutters with Keith Verkem of Colex Finishing Solutions
Ep 114: Tyler is coming at you live from the ISA International Sign Expo 2026 with Keith Verkem of Colex Finishing Solutions to talk about all the cool things you can do with a Colex Flatbed Cutter and how it can definitely up your game. ...
ISA 2026 Recap with Jeff Lucido, Andy Everding, and Will Milleville of IT Supplies
Ep 113: Jeff and Andy are back! Jeff Lucido, Andy Everding, and Will Milleville (the new Mike) of IT Supplies and Tyler are coming at you from a hotel room in Orlando, FL, to recap the ISA International Sign Expo 2026. Get the scoop on all the ...
Price Increases
Ep 112: Price increases suck. We know you're feeling the squeeze, and in this episode, the boys have some advice to help navigate these uncertain times.
Mike Goes to China/Midwest Sign And Graphics Show Recap
Ep 111: Mike returns from his trip to China and regales with his adventures and observations, Tyler unlocks the mystery of Uncle Mike's Special Tingle Soup, and a recap of the Midwest Sign and Graphics Shows (formerly the Wensco Open House) in ...
Run Your Business Right, Pt. 2 with Shawn Borga of YourBizCoach
Ep 110: Shawn Borga is a former sign shop owner of 22 years and founder of YourBizCoach, where he helps printing, sign, and apparel industry business owners escape The 70-Hour Prison and build businesses that thrive without them, and he's here ...
Run Your Business Right, Pt. 1 with Shawn Borga of YourBizCoach
Ep 109: Shawn Borga is a former sign shop owner of 22 years and founder of YourBizCoach, where he helps printing, sign, and apparel industry business owners escape The 70-Hour Prison and build businesses that thrive without them, and he's here ...
Hidden Gems in the Sign Industry
Ep 108: Tyler and Domingo share their top picks for the products that most sign and graphics shops aren't using, but should be. So, here they are, hidden gems in five different product categories... with some honorable mentions.
Vehicles, Walls, Floors and more with Mike Aybinder and Chuck DiCillo of Arlon Graphics
Ep 107: Mike Aybinder and Chuck DiCillo of Arlon Graphics stopped by after the Arlon 3 Day Wrap Class at Wensco Grand Rapids to talk cast and calendered films, wrap training, airport food/gas station hotdogs, and all things vehicles, walls, and...
Scott Decker: WrapOn
Ep 106: Scott Decker of WrapOn Tools, 3M Authorized Trainer, and host of WrapOn ™ - The Podcast stops by to talk about his love for the culture and hustle of the wrap industry.
3M Automotive Protection with Kevin DeSilva and Marc Bagley of 3M
Ep 105: Kevin DeSilva and Marc Bagley of 3M stop by to demystify PPF (Paint Protection Film)/PWF (Protection Wrap Film), Color Change Wrap Film, Window Tint Film, ceramic coating, and so much more. Not only are you gonna get inspired to start o...
Meet the Team: Jakob Nedergaard
Ep 104: Oft mentioned Wensco sales team member, Jakob Nedergaard finally makes it on the show and into the hot seat. This is a big one. Sales tips, arm wrestling, and hilarity ensue.
Sign Franchises: FastSigns with Mark Jameson of FastSigns
Ep 103: Tyler is coming at you from the 2026 FastSigns International Convention in Charlotte, NC, with Mark Jameson, Chief Development Officer of FastSigns, to talk about the FastSigns franchisee experience.