Beyond The Clinic
Welcome to Beyond the Clinic, the podcast where you'll discover how to break free from traditional healthcare models and build a thriving online business. Hosted by Sarah Almond Bushell, a registered dietitian, certified business strategist, and successful entrepreneur, each episode delivers practical advice and expert insights to help you grow your health business in the digital age.
Join Sarah every Monday as she shares tangible strategies, tactics, and tech tips to elevate your online presence and attract clients directly to you. From ethical marketing practices to buyer psychology and pricing strategies, Beyond the Clinic covers everything you need to know to succeed in the competitive online landscape.
But it's not just about business—it's about empowerment. Sarah shares personal stories of overcoming challenges and achieving success, inspiring you to overcome mindset barriers and take bold action towards your goals. Whether you're a seasoned practitioner or just starting out, Beyond the Clinic offers invaluable guidance to help you navigate the complexities of entrepreneurship and make a meaningful impact in the world.
Tune in every Monday at 6am to ignite your entrepreneurial spirit and take your health business beyond the clinic. Don't forget to subscribe on Apple Podcasts, Stitcher, Spotify, YouTube, or your favourite podcast platform to never miss an episode.
Beyond The Clinic
079 How to Build a Personal Brand as a Health Professional Without Oversharing - An interview with Kell Bauer
Ever feel like you’re either hiding completely or sharing way too much on social media?
This week on Beyond the Clinic, I’m joined by the brilliant Kell Bauer, personal brand strategist and founder of Brand Alchemy, to unpack how health professionals can build a magnetic, trustworthy personal brand — without oversharing or feeling exposed.
We explore how to share your story in a way that connects, not cringes — and how to show up online as a real human while still maintaining your professional boundaries.
If you’ve ever worried about how much to share, what’s too personal, or how to build a brand that reflects who you really are — this is the episode for you.
🔗 Links mentioned:
- 💻 Kell’s Branding Workshop: https://www.kellbauer.com/brand-workshop
In this episode, we cover:
- Why personal branding is essential for healthcare professionals today
- The surprising power of micro-stories over big vulnerable posts
- How to find the balance between being relatable and staying professional
- Why repetition is your best branding friend (not your enemy!)
- The somatic link between your body and your brand message
- How to use everyday moments (like dog walks!) to build connection
- Creating a digital persona that’s still you — just the future you
- A powerful voice memo practice to help you clarify your story
💡 This episode is part heartfelt reflection, part content strategy masterclass — and a gentle reminder that you’re allowed to take up space online in a way that feels safe and aligned.
I'd love to hear from you, click the link to 'text' the show directly
Lets keep in touch!
Website: https://www.sarahalmondbushell.com/
Instagram: https://www.instagram.com/dietitiansinbusiness/
Facebook: https://www.facebook.com/dietitiansinbusiness
YouTube: https://www.youtube.com/@BeyondTheClinicPodcast
FREE Workbook - The Master Plan
Discover the 22 steps you need to take (in the right order) to build a successful business so you can earn enough to live the freedom lifestyle you dream of. https://www.sarahalmondbushell.com/master-plan
Work with me:
- Business Coaching: https://www.sarahalmondbushell.com/mastermind
- Sarah AI: https://www.sarahalmondbushell.com/offers/AYjozgYc/
- Book a discovery call: https://thechildrensnutritionist.as.me/discovery
