Beyond The Clinic
Welcome to Beyond the Clinic, the podcast where you'll discover how to break free from traditional healthcare models and build a thriving online business. Hosted by Sarah Almond Bushell, a registered dietitian, certified business strategist, and successful entrepreneur, each episode delivers practical advice and expert insights to help you grow your health business in the digital age.
Join Sarah every Monday as she shares tangible strategies, tactics, and tech tips to elevate your online presence and attract clients directly to you. From ethical marketing practices to buyer psychology and pricing strategies, Beyond the Clinic covers everything you need to know to succeed in the competitive online landscape.
But it's not just about business—it's about empowerment. Sarah shares personal stories of overcoming challenges and achieving success, inspiring you to overcome mindset barriers and take bold action towards your goals. Whether you're a seasoned practitioner or just starting out, Beyond the Clinic offers invaluable guidance to help you navigate the complexities of entrepreneurship and make a meaningful impact in the world.
Tune in every Monday at 6am to ignite your entrepreneurial spirit and take your health business beyond the clinic. Don't forget to subscribe on Apple Podcasts, Stitcher, Spotify, YouTube, or your favourite podcast platform to never miss an episode.
Beyond The Clinic
092 How to Train ChatGPT to Sound Like You — Without Risking Your Professional Reputation
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If you’ve tried using ChatGPT for your business and walked away feeling underwhelmed, frustrated, or quietly worried about whether it’s even safe to use… you’re not doing anything wrong.
In this episode, I’m sharing why most healthcare professionals struggle to get good results from AI tools, why generic ChatGPT content can actually be risky for regulated professionals, and the completely different approach I now use in my own business.
I talk you through how I went from rewriting everything ChatGPT gave me, to building a custom AI marketing assistant that genuinely sounds like me, understands my business, respects professional boundaries, and saves me hours every single week. This is the exact system I now use to create podcast assets, emails, social content, and sales copy - without losing my voice or my integrity.
And if you’ve ever thought, “This sounds amazing, but probably too techy for me” —-I promise you, it’s not. I’ll explain what actually goes into training ChatGPT properly, why prompts alone aren’t enough, and how you can build something that works for your business, even if you don’t have loads of content yet.
What you’ll learn in this episode:
- Why generic ChatGPT outputs feel bland, robotic, and not like you
- The hidden risks of using AI as a regulated healthcare professional
- The difference between using ChatGPT and training ChatGPT
- What an AI marketing assistant really is (and what it isn’t)
- How to teach AI your tone of voice, values, and professional boundaries
- Why this approach saves time and improves results
- How I use my own AI assistant daily across my business
- Details of my hands-on workshop where we build your AI marketing assistant together
Ready to build your own AI marketing assistant?
I’m running a half-day, hands-on workshop where I’ll walk you through creating your own AI marketing assistant step by step — trained on your business, your voice, your niche, and your professional standards.
You can join the waitlist here 👉
https://www.sarahalmondbushell.com/ai-marketing-assistant-waitlist
If you’ve been curious about AI but unsure how to use it safely, ethically, and in a way that actually sounds like you — this episode is your starting point.
I'd love to hear from you, click the link to 'text' the show directly
Lets keep in touch!
Website: https://www.sarahalmondbushell.com/
Instagram: https://www.instagram.com/dietitiansinbusiness/
Facebook: https://www.facebook.com/dietitiansinbusiness
YouTube: https://www.youtube.com/@BeyondTheClinicPodcast
FREE Workbook - The Master Plan
Discover the 22 steps you need to take (in the right order) to build a successful business so you can earn enough to live the freedom lifestyle you dream of. https://www.sarahalmondbushell.com/master-plan
Work with me:
- Business Coaching: https://www.sarahalmondbushell.com/mastermind
- Sarah AI: https://www.sarahalmondbushell.com/offers/AYjozgYc/
- Book a discovery call: https://thechildrensnutritionist.as.me/discovery
