The Focused View: Empowering Eye Care Professionals
"The Focused View" is a podcast dedicated to exploring the latest trends, strategies, and innovations in the eye care industry. Hosted by industry expert Michael Nasser, each episode features in-depth interviews with thought leaders and practitioners who are pushing the boundaries of optometry. With a focus on empowering eye care professionals and elevating the industry, "The Focused View" provides valuable insights and inspiration for anyone looking to stay ahead of the curve in this rapidly evolving field. Tune in for engaging conversations, expert analysis, and a clear vision for the future of eye care.
The Focused View: Empowering Eye Care Professionals
Latest Episodes
EP62: The Origins of SOLA and the CR-39 Revolution with Rod Watkins
Most people in Australian optometry have heard the name SOLA. Fewer know it started life inside a nine-person optometry practice in Adelaide, and even fewer know it briefly ran neck-and-neck with Essilor as the biggest ophthalmic lens manufactu...
EP61: Why Your Personal Brand Is Your Practice's Most Undervalued Asset with Sarah Makris
Your patients are Googling you before they ever book an appointment, and if they can't find you, they're already questioning whether they can trust you.In this episode, we're joined by Sarah Makris, a former corporate communic...
EP60: Dry Eye for Every Practice: How Any Optometrist Can Build a Meaningful Dry Eye Service Regardless of Resources with Shaina Zheng
Dry eye doesn’t have to be a highly specialised service requiring expensive technology or a dedicated clinic. Meaningful dry eye care can start with the tools and knowledge you already have and grow with your practice.In this ...
When Opportunity Moves, Move With It with Eliza Whiteley
What would you do if you had just 48 hours to decide whether to buy an optometry practice?In this episode, we are joined by Eliza Whiteley, Owner and Optometrist at Whiteley Optometry, to unpack the unexpected opportunity that...
EP58: The SPEC Foundation: How Independent Eye Care Professionals Can Give Back
A pair of glasses collecting dust in your stock room could be the reason someone sees clearly for the first time.In this episode, we are joined by April Petrusma, Chedy Kalach, and Allyson Freind, who share how the South Pacific ...