The Focused View: Empowering Eye Care Professionals
"The Focused View" is a podcast dedicated to exploring the latest trends, strategies, and innovations in the eye care industry. Hosted by industry expert Michael Nasser, each episode features in-depth interviews with thought leaders and practitioners who are pushing the boundaries of optometry. With a focus on empowering eye care professionals and elevating the industry, "The Focused View" provides valuable insights and inspiration for anyone looking to stay ahead of the curve in this rapidly evolving field. Tune in for engaging conversations, expert analysis, and a clear vision for the future of eye care.
The Focused View: Empowering Eye Care Professionals
EP26: The Power of Structured Training in Independent Optometry with Kayla Ashlee - Part 1
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You can have the best inventory and marketing plan for your independent practice, but if your team isn't trained to back it up, it does no good to you - Kayla Ashlee.
In this episode, Michael Nasser is joined by Kayla Ashlee, CEO of Spexy, a US-based optical training resource that addresses the most critical struggles of independent practices. Kayla discusses the role of structured training and how practices can maximise their team's potential to improve patient experience, boost sales, and grow the optical practice.
Kayla Ashlee is an eye nerd, international public speaker, eye care consultant, and math geek who teaches eye care professionals how to transform the state of their independent practice to become a powerhouse that thrives and succeeds.
All the other links and resources mentioned in this episode can be found at
https://www.thefocusedview.com.au
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Key Topics with Timestamps:
2:51 - Meet Kayla Ashlee and her optical journey
6:21 - The biggest challenge independent practices face
9:37 - Why many optical practices struggle with training
12:22 - Technical vs. Practical training
18:01 - Structured training and its benefits
22:35 - Example of practices that have transformed through training
Learn More About Us:
Website: https://www.thefocusedview.com.au/
Email: Michael@thefocusedview.com.au
LinkedIn: https://www.linkedin.com/showcase/the-focused-view
Instagram: https://www.instagram.com/thefocusedview/
Facebook: https://www.facebook.com/thefocusedview
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