Madame Founder
Explore the inspiring stories and valuable insights from successful female entrepreneurs on our podcast series, hosted by CEO Christa Pitts, the powerhouse co-founder behind The Elf on the Shelf phenomenon. Join the conversation about women in business, leadership, and empowerment as they share their experiences and universal learnings. Tune in for practical advice and universal lessons for aspiring businesswomen!
Episodes
25 episodes
The Hardhat-Wearing Gucci Girl: Legacy, Leadership, Family and Style | Madame Founder with Joy Rohadfox
When a fax from her father handed her the reins to the family construction company, Joy Rohadfox had no engineering background—but she had grit, intelligence, and heart. In this episode, Joy shares her remarkable journey from a dirt-bike-...
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Season 2
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Episode 5
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51:20
Sisterhood & Strategy | Madame Founder with Susan & Heather
What happens when you mix sisterhood, storytelling, and a sprinkle of entrepreneurial magic? On this episode of Madame Founder, I sit down with Susan Turnock and Heather Arak—the dynamic sister duo behind GGL Creative, the mas...
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Season 2
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Episode 4
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58:15
Shattering Stigmas in Women’s Health | Madame Founder with Deeannah Seymour
How do you build a #1 selling women’s health brand in a highly stigmatized space? Just ask Deeannah Seymour, founder of PhD Feminine Health. She built a multi-million dollar business empire that shows hearts to your “lady parts!” She is breakin...
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Season 2
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Episode 3
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1:04:08
Nourish Your Body and Business Soul | Madame Founder with Vanessa Rissetto
Vanessa Rissetto knows that nutrition isn’t just about what’s on your plate—it’s about education! As a registered dietitian and co-founder of Culina Health, she’s reshaping how we approach food, eating, and wellness. In thi...
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Season 2
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Episode 2
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53:27
Your Zone of Genius | Madame Founder with Kasey D’Amato
In the Season 2 premiere episode of Madame Founder, I sit down with Kasey D’Amato, who became the aesthetics guru to the stars, wanted more, launched her own medical grade skincare line, burned herself out, traveled through a dust stor...
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56:53
10 Lessons from the North Pole | Madame Founder with Christa Pitts
In this finale to Madame Founder Season 1, Christa Pitts goes solo to share her journey of building The Elf on the Shelf brand and The Lumistella Company. From humble beginnings to becoming a household name, Christa opens up about the lessons l...
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Season 1
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Episode 20
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34:54
Crisis Communications | Madame Founder with Amanda Lucey
It’s inevitable --- if you own a business, you are going to face a crisis! That’s just plain TRUTH! It’s how you handle it that matters. In this special episode of Madame Founder, I sit down with the incredible Amanda...
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Season 1
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Episode 19
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1:04:35
Vision in Vogue | Madame Founder with Margaux St. Ledger
From sharing a bed with her mom as a teenager to being featured in British Vogue, Margaux St. Ledger’s journey is nothing short of inspiring. In this episode of Madame Founder, Christa sits down with her close friend and creat...
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Season 1
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Episode 18
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1:11:23
Scrappy Beginnings | Madame Founder with Melinda Hollandsworth
Melinda Hollandsworth, co-founder of Path United, an organization which empowers children growing up in mobile home communities to find their path to high school graduation, joins Christa for a heartfelt conversation about creating impact, buil...
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Season 1
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Episode 17
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1:03:49
From Risk to Retail | Madame Founder with Natalie Holloway
How do you make fitness fabulous? Natalie Holloway, co-founder of the LA-based movement company Bala, joins Madame Founder to share her journey from mega-advertising agency “burnout,” to world traveler, to entrepreneurial powerhouse. A...
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Season 1
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Episode 16
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49:59
Building a Sweet Opportunity | Madame Founder with Katey Evans
Get ready for a sweet episode of Madame Founder! Katey Evans, co-founder of The Frozen Farmer, shares how she turned a local family produce stand into an ice cream empire. From navigating the frozen food aisle to balancing family life ...
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Season 1
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Episode 15
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1:11:32
Embrace the Cringe | Madame Founder with Taylor Capuano
Taylor Capuano, the brilliant co-founder of CAKES body, overcame her fear of failure and her “nothing burger” marketing plan to build a multi-million-dollar brand! How? By evolving a very old-school product. With the launch of their...
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Season 1
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Episode 14
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1:05:42
Building a Business with Heart | Madame Founder with Marti Wymer
Marti Wymer, the heart and soul behind Spoonful of Comfort, started a company where you can send delicious soups, tasty sweets, and comforting gifts to loved ones. After tragically losing her father and learning of her mother’s cancer dia...
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Season 1
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Episode 13
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1:05:14
Give Up on Perfect | Madame Founder with Jesslyn Rollins
Jesslyn Rollins, CEO of BIOLYTE, transformed the hydration landscape! From theater stage to managing her mother’s cancer treatment, listen to what inspired her medical-grade hydration solution. Here Jesslyn discusses how her father,...
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Season 1
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Episode 12
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59:11
Achieve Your Goals | Madame Founder with Ashley Baskerville
Ashley Baskerville, founder of AB Mentality is a passionate sports psychologist, mental performance coach and self-proclaimed research nerd. In this episode, she shares how growing up in a loving, yet fiercely competitive family shaped her outl...
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Season 1
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Episode 11
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58:21
A Tiny But Mighty NFL Force | Madame Founder with Dr. Jen Welter
This is a high-energy episode of Madame Founder! I am chatting with Dr. Jen Welter—the first female coach in NFL history. From humble beginnings to conquering the football field, Jen’s story is about breaking down barrie...
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Season 1
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Episode 10
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1:24:46
Inspired by The Struggle and Juggle | Madame Founder with Joan Kuhl
Feeling overwhelmed, lonely, or like your confidence is slipping away? You’re definitely not alone! Join us for a powerful episode with Joan Kuhl, where we dive into the vital importance of community, the challenges women face with burnout, and...
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Season 1
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Episode 9
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53:40
Matchmaker for Brands | Madame Founder with Bridget Murphy
Have you ever wondered how a “dating service for brands” could turbocharge your business? Well, in this episode, I speak to Bridget Murphy, founder of Envision Promotions, whose company pairs big-time clients and agencies together to crea...
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Season 1
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Episode 8
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1:00:57
Resilience, Reinvention and Reposado | Madame Founder with Mara Smith
Resilience, Reinvention, and Reposado—that’s the theme of this episode with Mara Smith, founder of Inspiro Tequila. In my humble opinion, the best sipping tequila on the market! Mara went from a structured career as an attorney a...
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Season 1
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Episode 7
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51:43
Innovating the Kitchen | Madame Founder with Erica Tuggle
Erica Tuggle, the visionary behind Cookonnect, joined me to discuss solving her own problem --- as a busy, traveling, successful businesswoman and mom, how could she get a healthy meal on the table in time for dinner? Afterall, in the corporate...
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Season 1
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Episode 6
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50:03
Broker of Joy | Madame Founder with Sarah Gormley
In this episode of Madame Founder, I sit down with Sarah Gormley, the visionary behind Sarah Gormley Gallery and author of her upcoming memoir, “The Order of Things: A Memoir About Chasing Joy.” A former executive at IMAX, Adobe,...
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Season 1
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Episode 5
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53:11
The Power of Being Nice | Madame Founder with Fran Hauser
In this episode of Madame Founder, Christa chats with Fran Hauser, best-selling author of The Myth of the Nice Girl and Embrace the Work, Love Your Career and a leading voice for women in business. Fran shares how emb...
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Season 1
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Episode 4
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52:27
How Do I Make People Happy | Madame Founder with Kathy Kuo
From her “obsession with the idea of home” to the ottoman that started it all, founder of Kathy Kuo Home, Kathy Kuo joins me for episode 3 of Madame Founder to discuss her early days of entrepreneurship, the benefits of bootstrapping, ...
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Season 1
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Episode 3
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48:02
Co-CEO Twin Spirit | Madame Founder with Chanda Bell
Tune in for episode two of "Female Founder Friday," where Christa interviews her sister and co-CEO of The Lumistella Company, Chanda Bell. Join them as they discuss their personal past, the dynamics of working together as sisters, and their jou...
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Season 1
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Episode 2
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42:59
Entrepreneurship Takes Moxie | Madame Founder with Kris Pinto
Christa Pitt's inaugural "Female Founder Friday" podcast episode featuring Kris Pinto, a trailblazing CEO in digital marketing. Gain valuable insights into entrepreneurship, leadership, and overcoming challenges as a woman in business. Don't mi...
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Season 1
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Episode 1
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42:45
