Brand Gurus
A podcast for all brands and practitioners. Dedicated to exploring everything that goes into building leading brands with staying power. Hosted by branding and strategy expert, David Simpson who is joined by guests from the industry, discussing a range of topics from emerging technology, customer experience, branding principles, user behaviour and trends.
Episodes
4 episodes
Financial Futures & Brand Realities
In this episode, Host, David Simpson sits down with Bill Wreaks, the founder of The Gramercy Institute, a global forum uniting senior financial marketers, to explore the shifting dynamics of brand in financial services.They discuss who’s...
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Season 2
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Episode 4
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54:56
The shifting landscape of branding in sports
Sport is going through a massive transition right now, and the next decade will set the foundations for the coming century. From shifting centres of gravity influenced by financial injections, to the rise of woman's sport and sustainability, te...
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Season 1
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Episode 3
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51:00
The power of employer branding
A straight-talking discussion about the role of employer branding in a new era of changing employee expectations. From Nomads to hybrids and office die-hards, what's the right mix for a happy workforce!
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Season 1
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Episode 2
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42:46
Technology x Customer Experience
An in-depth conversation between David Simpson and Danny Somekh, examining the connection between tech and human experience. Where AI and parallel tech is moving forward and how embracing the wave of change can positively impact brands and busi...
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Season 1
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Episode 1
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46:32
