CHARGE - Powering Energy Brands
CHARGE Energy Branding is the catalyst for transforming energy brands into powerful forces that drive real commercial growth. As a pioneering leader in the field, CHARGE empowers energy companies to redefine their brands, navigate new challenges, and seize opportunities in the dynamic energy landscape.
Podcasting since 2024 • 31 episodes
CHARGE - Powering Energy Brands
Latest Episodes
Breaking Bad News: Crisis Communication Insights
What should you say when everything goes wrong? In this episode, we’re joined by Jeff Hahn, author of Breaking Bad News and one of the most experienced voices in crisis communication. With more than 30 years in r...
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20:40
Infusing AI into Customer Experience
AI is changing how utilities engage with customers, but the real challenge isn’t automation. It’s balance.In this episode, Fridrik Larsen speaks with Kim Maren Ekrutt, Global VP and Co-Head of the IBU Utilities at SAP, abou...
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15:28
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Investing in Brand Today for Growth Tomorrow
In this episode, we’re joined by Nick Centera, Director of Marketing at Qcells EPC and host of the Renewable Storytellers podcast. As budgets tighten across the energy industry, brand investment is often o...
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24:03
The Overlooked Value of Brand in Utilities: A Conversation with Carolyn Vadino of Con Edison
The Overlooked Value of Brand in Utilities In this episode, we sit down with Carolyn Vadino, Vice President of Communications and Marketing at Con Edison, to unpack a topic many energy leaders still underestimate...
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28:46
From Big Change to Everyday Impact: Inside E.ON’s “It’s On Us” Campaign
In this episode, we’re joined by Katja Metz, Team Lead Global Marketing at E.ON, to talk about the brand’s latest campaign “It’s On Us.”Building on E.ON’s recognition as Best Established Brand at the 2024 CHARGE Awards, the camp...
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14:07