Uncomplicated Marketing
"Uncomplicated Marketing" is your ultimate podcast destination for entrepreneurs and industry experts supporting small businesses. Join us as we explore the world of marketing, especially for businesses just launching or facing challenges. Hosted by Sacha Awwa, this podcast serves as a beacon for the resilience of entrepreneurs and business owners navigating their industries. Our guests share hard-fought battles, invaluable lessons, and innovative strategies that have reshaped businesses. With a blend of humor and insightful wisdom, we challenge conventional approaches and offer out-of-the-box marketing strategies. Tune in for behind-the-scenes insights into the entrepreneurial journey, filled with laughter and transformative discussions. Welcome to "Marketing Uncomplicate - It," where we simplify marketing for your success.
Uncomplicated Marketing
#92 Author as Authority
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Self-doubt, imposter syndrome, fear of visibility, for many women, these aren’t small mindset hurdles. They’re the invisible blocks that keep powerful stories unwritten and important voices unheard.
In this week’s episode of Uncomplicate It, I sit down with Nancy Marriott, writing coach, developmental editor, and co-author of the bestselling Molecules of Emotion. For nearly three decades, Nancy has helped women move from hesitation to authorship, guiding them through the internal resistance that shows up the moment they decide to play bigger.
This conversation is part cultural unpacking, part mindset shift, and part practical roadmap for any woman who feels called to write… but keeps questioning whether she’s “ready.”
We dig into:
- Why imposter syndrome shows up so strongly for women
- The cultural conditioning that teaches women to stay small
- Tall poppy syndrome and the backlash that can come with standing out
- The subtle language shift (from “we” to “you”) that transforms authority in writing
- Why publishing a book instantly positions you as an authority
- The difference between fear of failure and fear of visibility
- Why commitment breaks self-doubt faster than confidence ever will
- How to use AI as a tool without losing your authentic voice
- Why waiting until you feel ready is the real trap
- How storytelling builds credibility, connection, and trust
Key Takeaways:
- There’s no such thing as “a writer”, only people brave enough to express their truth
- Authority isn’t given. It’s claimed.
- Imposter syndrome is a story, and stories can be rewritten
- Visibility requires courage, not perfection
- If you feel called to write, that call matters
Connect with Nancy:
Website: www.nancymarriott.com
Linkedin: www.linkedin.com/in/nancy-marriott-6791098/
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