All Things PPC by PPC Geeks
Timeless PPC Wisdom from the PPC Geeks, the UK's #1 Specialist PPC Agency.
Podcasting since 2024 • 13 episodes
All Things PPC by PPC Geeks
Latest Episodes
Episode 12: The 80-20 Rule (aka The Pareto Principle)
In Episode 12 of All Things PPC, our co-founder Chris delves into one of the most powerful concepts for not only digital marketing but also personal productivity—the Pareto Principle, often...
•
26:32
Episode 11: The 3 Most Important Things You Need for Digital Marketing Success
With so much going on in digital marketing, it’s easy to lose sight of the big picture. Whether you’re a seasoned marketer or just starting out, the sheer volume of strategies, platforms, and tools can be overwhelming. But here’s the truth: no ...
•
22:24
Episode 10: A Deep Dive Into Offline Conversion Tracking
Join Chris Stott, co-founder of PPC Geeks, and Siobhain McConnell, one of our Senior Client Managers, in Episode 10 of the All Things PPC Podcast – A Deep Dive Into Offline Conversion T...
•
29:59
Episode 9: Introducing The A to Z of PPC
Welcome to Episode 9 of All Things PPC, the PPC Geeks podcast, where we’re thrilled to introduce our brand-new series: The A to Z of PPC! This series is designed to guide you through the essential concepts of PPC, from A to Z, providing valuabl...
•
30:00
Episode 8: The Art and Science of Testing in Digital Marketing
Testing is a fundamental principle of digital marketing, crucial for optimizing ad performance and driving continuous improvement. Proper testing allows business owners to systematically evaluate different variables, such as ad copy, headlin...
•
27:47