Fixing the Game Podcast by Luke
The digital game is rigged —and we all know it. Industry titans created the game and set the rules to ensure only they win. And we play the game anyway, hoping to carve out some small portion of the market for ourselves. Fixing the Game exists to level the playing field, giving businesses the cheat codes to play on their terms and win. Every week, renowned growth hacking specialist and host, Luke Szkudlarek, goes head to head with industry experts to break barriers and expose the game-changing truths that will change your business. Let’s remind big tech who the real bosses are.
Fixing the Game Podcast by Luke
#15 Mastering Organic and Original Content Marketing with Andy Crestodina: SEO, AI, and Content Strategies
Andy Crestodina, a renowned expert in SEO and content marketing, shares his wealth of knowledge and experience in this insightful episode. Andy has been at the forefront of digital marketing for years, and his systematic approach to SEO and content creation is nothing short of impressive.
We delve into the evolving role of marketing agencies and the impact of AI on SEO. Learn his detailed collaborative workflow for creating original content that lives forever and how small businesses can leverage AI to boost their enquiries.
Connect with Andy here: https://www.linkedin.com/in/andycrestodina/