Fixing the Game Podcast by Luke
The digital game is rigged —and we all know it. Industry titans created the game and set the rules to ensure only they win. And we play the game anyway, hoping to carve out some small portion of the market for ourselves. Fixing the Game exists to level the playing field, giving businesses the cheat codes to play on their terms and win. Every week, renowned growth hacking specialist and host, Luke Szkudlarek, goes head to head with industry experts to break barriers and expose the game-changing truths that will change your business. Let’s remind big tech who the real bosses are.
Fixing the Game Podcast by Luke
#20 Building Trust at Scale: Dan Englander on Agency Growth, Strategic Outreach, and Relationship Sales
In this episode, Dan Englander, CEO of Sales Schema and author of Relationship Sales at Scale, shares his proven strategies for scaling agency growth and building meaningful client relationships in a digital world. We dive into the nuances of outbound email outreach, the importance of trust in B2B sales, and how to avoid the common pitfalls of mass outreach tactics. Dan also offers a step-by-step approach to verticalizing your outreach, creating personalized campaigns, and leveraging trust-building tactics for lasting client relationships.
Connect with Dan: https://www.linkedin.com/in/danenglander/