Are you a solo real estate agent feeling the grind? Former golf pro Carson Jones left his successful solo business to become our Director of Operations—and he's never looked back. Here's why structure beat hustle, what actually changed when he ...

A box of pastries for a hotel upgrade is a funny story, but the real treat here is how a bakery can rewire a neighborhood. We sit down with Bonrue Bakery founder Chris Connors to unpack a bold move from Las Vegas to St. George, the ventilation ...

The $1.5M Reality Check:A local buyer walked in ready to grab a $1.5M short-term rental. On paper, it looked thrilling: waterfront views, high nightly rates, vacation lifestyle. In practice, even with a big down payment and an attractiv...

What if the housing market isn't crashing—it's recalibrating? We open 2025 by putting national fear to the test against local truth in St. George, and the numbers surprised even us. Sellers are landing about 95% of their original asking price a...

A hard truth sits under the holiday sparkle: 4,934 homes sold in St. George this year, but 2,600 listings canceled or expired. If your home didn't sell the first time, you're not alone—and you're not stuck. We break down exactly why more than h...

On this episode, if the house feels bigger than your life, you're not alone. We dig into the real reasons so many people are trading square footage for freedom—from hard data on the downsizing wave to deeply personal stories that make the choic...

Why do some listings explode with showings while others sit with price cuts?In this episode, we sit down with world-class architectural photographer James Burkett—a pro who’s shot over 10,000 homes—to reveal how preparation, staging, an...

Ever get cornered at a holiday party with the same three questions: How’s the market, when will rates drop, and is a crash coming? We tackle them head-on with real numbers, real talk, and a real-life move at a 7 percent rate to show how life ne...

What if your everyday spending quietly funded a warm meal, a clean shirt, and a second chance? We open with hard numbers—437 families, 2,140 people fed, 187 volunteers, 164 drivers, and $19,015 in gift cards—then trace how those outcomes happen...

The holidays feel different when generosity has a plan. We're opening the door to St. George's giving season with a behind-the-scenes look at the Basket Brigade—our annual effort to deliver full Thanksgiving dinners to families across the city....

Seven unfinished houses sitting side-by-side reveal the real story behind Washington County's housing market—and where the smartest deals are hiding right now.We break down the "builder wars" reshaping St. George real estate: a tough 1–...

We use the Five D’s—diamonds, diapers, divorce, death, downsizing—to answer the real question behind “Is it a good time?” and show why life events, not headlines, should guide your next move. Rates matter, but strategy, prep, and timing to your...

We break down why many St. George short‑term rental owners are exiting, where three‑bedroom townhomes are getting hit, and why some luxury pockets still hold value. We compare peak‑era payment math to today’s rates, outline options to hold, rep...

If you’re holding out for a 3 percent mortgage, here’s the wake-up call: that era was a one-off born of massive intervention, and a return would likely explode home prices overnight. We break down how mortgage lending actually works, what inves...

Buyer demand is rising into fall, and the shift shows up in the contracts we just closed. We open our playbook on 10 real transactions across Southern Utah—from a $1.375M new-build in Tonaquint Cove to a $1.875M modern-farmhouse estate in Hurri...

Sellers keep hearing it’s a “tough market,” yet homes across St. George are still moving—and the ones that move fastest and highest follow a clear, repeatable process. We open the playbook we’ve built over 2,000 Southern Utah transactions and w...

We explore the three financial benefits of homeownership that create a $17,261 annual advantage for property owners versus renters. Jeremy and Jesse break down how even in a flat market, homeowners still come out financially ahead.• Hom...

The real estate market has shifted dramatically, but who's really holding the cards when it comes to buying and selling property? We explore how the term "buyer's market" creates misconceptions about who has the power in real estate transaction...

In today's real estate market, everyone is unhappy but each in their own way – creating what's been called the "Anna Karenina housing market." This perspective helps explain why builders are offering incentives, sellers are reluctant to lower p...

Despite widespread perceptions of falling home prices, real estate values in Washington County have remained remarkably stable over the past two years, with data showing the median sales price holding steady or slightly increasing.• The...

Jeremy and Jesse ask the burning question on everyone's mind: are we headed for a real estate market crash or recovery? The real estate market is experiencing a tale of two markets, where buyers and sellers are waiting for opposite outcomes.

Jeremy Larkin shares insights from his recent wedding and how they parallel the real estate buying and selling process. The real estate market continues to move steadily despite misconceptions that activity has stalled due to higher interest ra...

When it comes to selling your home in today's St. George real estate market, preparation makes all the difference between success and disappointment. With approximately 1,750 listings currently available in Washington County and fewer active bu...

The real estate market is experiencing a fascinating standoff between buyers and sellers that resembles a high-stakes game of chicken. After 11 years of consistent price appreciation that culminated in the pandemic-fueled buying frenzy, we're w...

The shifting real estate landscape demands new strategies from sellers who might unknowingly be sabotaging their own success. Jesse Poll and Jessica Taggart Marron dive into this timely topic with candid conversation and practical advice for to...