Sell For Scale - The Sales Playbook for Growth
Welcome to Sell For Scale, the podcast that cuts through the noise and delivers battle-tested strategies for scaling high-ticket B2B sales.
Hosted by Dylan Starr, a sales leader who has built, trained, and scaled elite sales teams across agencies, coaching, and real estate funds, this show is your go-to resource for real-world execution.
Forget outdated sales tactics and unpredictable "rockstar" hires—Dylan reveals the Inception Closing Framework, a proven system that puts the game in your favor.
No fluff, no ego—just raw, actionable insights from the trenches of zero-to-millions growth stories.
If you’re a founder, CEO, or VP of Sales, this is your playbook. Learn how to build a predictable, scalable, unstoppable sales machine. Get real-time strategies you can execute right now—not theories.
Subscribe now and start closing smarter, scaling faster, and selling for impact.
Let’s get to work.
Sell For Scale - The Sales Playbook for Growth
The Power of Sales Framing: Beyond Scripts and Rebuttals
In this episode, I’m breaking down one of the biggest misconceptions I see in B2B high-ticket sales: the idea that scaling your sales team is all about talent, perfect scripts, or killer rebuttals.
It’s not.
What really moves the needle? Controlling the frame of the conversation. And that’s exactly what I dive into with the Inception Closing Framework.
I introduce you to one of the most powerful parts of this framework—the qualify frame—and show you why it’s a total game changer for building leverage and control in your sales process.
I also share a real-world case study from a real estate company in Puerto Rico. Despite a language barrier, we saw dramatic results—all through framing alone.
You’ll learn the four phases of implementing the Inception Closing Framework:
- Plant the seed
- Stack the frame
- Leverage the seed
- Qualify the prospect
By the end of this episode, you’ll see how to start using framing in your own sales calls—and watch how it transforms your close rate and your business.
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🎯 Want to Close More Deals with Less Resistance?
Download my Ultimate Agenda Formula—the same framework that helped Malick close $54K in his first week and Jason Capital scale to $1.3M in 4 months.
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🧠 PS: If you're ready to build a sales machine without relying on superstar closers, DM me and let's talk frameworks.
