Unboxing Ecommerce: Operations Behind Online Brands
In each episode, we order a product from the same brand, meticulously analyzing both the front and back end of placing an order. We then reverse engineer the storage, logistics, and packaging details to evaluate every step of its journey right to our doorsteps. And if we return a package, we'll dive into that process as well.
Welcome to Unboxing Ecommerce, the brainchild of two longtime friends and entrepreneurs, James Marks and Jennifer Yates. We met over 20 years ago while running our own brick-and-mortar businesses, and today, we're combining our expertise to dissect and understand the online shopping and shipping experience.
Join us for a comprehensive, 360-degree view of ecommerce. Whether you're an industry professional, an ecomm enthusiast, or just curious about what happens behind the scenes, we've got you covered.
Episodes drop every other Tuesday. Let's get to that box!
Unboxing Ecommerce: Operations Behind Online Brands
Latest Episodes
Rhoback with Matt Hertz
James and Jennifer are joined by their final guest, Matt Hertz, Founder and CEO of Third Person, a digital marketplace helping ecommerce brands discover and connect with the right fulfillment partners. W...
Brightland with Kevin Lawton
James and Jennifer are joined by Kevin Lawton, founder of The New Warehouse podcast and blog, which he launched in 2019 to bring awareness to the warehousing industry. With 13 years of experience in inventory control and operations man...
Loop Earplugs with Hillary Hughes
This week James and Jennifer are joined by Hillary Hughes, Principal at Foster Garvey, a full-service law firm with 150 attorneys across six offices in the U.S. Hillary is a business, food & beverage, CPG, beauty & wellness, sports &...