
Unicorn Messaging
Welcome to Unicorn Messaging! The idea behind unicorn messaging is that good messaging just isn't enough. There is so much noise online. The internet is saturated and our attention span is worse than goldfish.
How do we filter out this noise? What if your messaging could make your brand irresistible—turning potential clients into super fans? This podcast is all about positioning your business for massive success with bold, strategic messaging.
My name is Lucy and I am the messaging strategist and copywriter behind the brand My Write Hand Woman. I have been crafting brand messaging and copy for about four and a half years, giving women founders and women owned businesses the words they need to scale into their stretchiest goals.
- Discover how to craft messaging that makes your brand stand out in a saturated market.
- Get real, unfiltered insights from strategy calls and consulting sessions—without the hefty price tag.
- Learn bite-sized sales strategies and identity shifts that help scale your business from six to seven figures.
Tune in to hear some of my best messaging strategies and also some stories of myself and my clients of elevating their messaging to change their positioning and scale their companies.
DM me on Instagram: @lucy.bedewi
Follow the Podcast: @the.bold.founder
Follow or work with my messaging and copywriting studio:
@mywritehandwoman
Set up a call and check out the website!
Unicorn Messaging
08: Differentiating your business and how to go against the grain in your industry
Today, we have my business bestie and a woman who calls herself the Amazon Prime of web design. Our guest today is an award-winning brand and website designer and the founder of Honeywave Creative, Bailey Collins. Her accelerated turnaround times are setting a new standard in the design industry and revealing that major growth doesn't have to take months. With strategic planning and her unmatched creativity, it can happen in a single day, yes ONE day.
I'm so excited to dig into this concept of differentiation and what to do when you're going against the grain of how service-based and creative-based businesses have been for so long and how to stand out in your industry.
We also cover:
- Bailey’s genius service model and how she produces a website in a day
- Bailey’s insane morning routines to get the work done and be her best for her clients
- What white glove service really is (or should be)
- How investing improves your own client experience
To Connect with Bailey:
Website
@honeywavecreative
Feeling the pull to have more of me in your world?
DM me on Instagram: @mywritehandwoman
Work on Your Messaging or Copy with Me: The Website
Find Your Brand Messaging Superpower: Take the Quiz
Sign Up for the Exact Factor Sprint