Unicorn Messaging
Welcome to Unicorn Messaging! The idea behind unicorn messaging is that good messaging just isn't enough. There is so much noise online. The internet is saturated and our attention span is worse than goldfish.
How do we filter out this noise? What if your messaging could make your brand irresistible—turning potential clients into super fans? This podcast is all about positioning your business for massive success with bold, strategic messaging.
My name is Lucy and I am the messaging strategist and copywriter behind the brand My Write Hand Woman. I have been crafting brand messaging and copy for about four and a half years, giving women founders and women owned businesses the words they need to scale into their stretchiest goals.
- Discover how to craft messaging that makes your brand stand out in a saturated market.
- Get real, unfiltered insights from strategy calls and consulting sessions—without the hefty price tag.
- Learn bite-sized sales strategies and identity shifts that help scale your business from six to seven figures.
Tune in to hear some of my best messaging strategies and also some stories of myself and my clients of elevating their messaging to change their positioning and scale their companies.
DM me on Instagram: @lucy.bedewi
Follow the Podcast: @the.bold.founder
Follow or work with my messaging and copywriting studio:
@mywritehandwoman
Set up a call and check out the website!
Unicorn Messaging
23: Why your messaging isn’t converting (even though your offer is fire)
If your marketing messaging is underselling your brilliance, frankly I am mad at you and this episode is your intervention.
IN THIS EPISODE, WE GET INTO:
- Why your offer might be the best kept secret—and how that's quietly ruining your biz
- The truth about selling without needing people to “experience you” first
- A real story about my content repurposing specialist (yes, she knows I’m telling it 👀)
- The exact messaging mistake so many women are making (and how to stop)
- What a messaging strategy that actually converts looks like
This is your tough love chat from your friendly Messaging Mama Bear—because you deserve to be impossible to ignore.
IF YOU’VE EVER SAID…
- “People LOVE my offer once they’re inside… it’s just hard to get them in the door.”
- “I wish my copywriting actually sounded like me.”
- “I hate feeling like I’m begging people to buy.”
Then it’s not your offer. It’s your messaging. Let’s fix that.
Work With Her: https://www.instagram.com/schreckengostcreative/ (Say Lucy sent you from the Unicorn Messaging Podcast)
Book a Messaging Intensive: https://www.mywritehandwoman.com/messaging-intensives
Find Your Brand Messaging Superpower: Take the Quiz
Contact Me: https://www.mywritehandwoman.com/contact
This episode is your go-to for leveling up your marketing messaging, clarifying your messaging strategy, and finally letting your copywriting match the magic of your offer.
Feeling the pull to have more of me in your world?
DM me on Instagram: @mywritehandwoman
Work on Your Messaging or Copy with Me: The Website
Find Your Brand Messaging Superpower: Take the Quiz