Commerce Media Matters
Step into the fast-paced world of commerce media with Nick Morgan, Founder and CEO at Vudoo, and Paul Blackburn, Chief Growth Officer of Vudoo. In each episode of "Commerce Media Matters," we decode the complexities of this ever-evolving landscape. From dissecting industry trends to interviewing top-tier professionals, we bring you the latest news, research, and insights in marketing, content, eCommerce, and retail. Whether you're a seasoned professional or just diving in, tune in for an engaging exploration of commerce media.
Commerce Media Matters
Latest Episodes
Can Content Become the Commerce Layer? With Jessica Gilby
What happens when publishers stop thinking about commerce media as a bolt-on — and start treating it as part of the content experience itself?In this episode of Commerce Media Matters, Nick Morgan and Paul Blackburn sit down with Jessica...
Rewind: Let’s Talk AI Beyond the Headlines
In this special episode, hosts Nick Morgan and Paul Blackburn revisit some of the most compelling conversations from Commerce Media Matters — this time through one unavoidable lens: AI.From agentic commerce and shifting customer...
Cut the Hype: A Reality Check on Commerce Media with Kiessé Lamour
Everyone’s talking about retail media, AI, and the future of commerce.But what happens when you strip away the hype and actually look at how brands, consumers, and the industry behave in reality?In this episode of Comme...
Media Uncovered: What Does the Data Really Say? With Bill Fisher
In this episode of Commerce Media Matters, Bill Fisher from eMarketer joins Nick Morgan and Paul Blackburn to unpack what the data is really telling us about media, commerce, and consumer behaviour.From the rise of AI-generated ...
Retail Media’s Wild West: What Breaks RMN Scale? With Andreas Reiffen
In this episode, Andreas Reiffen, Founder and CEO of Pentaleap, joins Commerce Media Matters to unpack the structural tensions shaping the next phase of retail media. From the fragmentation of retail media networks and the limits of wa...
