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The Movement Mentality
Missy Bunch is a multi-certified movement coach, entrepreneur, speaker, educator, and podcast host with over 15 years of experience helping health and wellness professionals build expertise, confidence, and thriving businesses.
Her journey began as a professional dancer battling injuries—until one brain-based session erased four years of chronic knee pain. That breakthrough didn’t just transform her movement; it reshaped her career. She went from mastering neurology-based movement strategies to scaling successful businesses and is now on a mission to empower other professionals to do the same.
As the Founder of The Movement Mentality LLC, Co-Founder of Movement IQ, a Z-Health Master Trainer, and host of The Movement Mentality Podcast, Missy blends cutting-edge neuroscience with proven business strategies. She helps movement professionals go beyond technique—teaching them how to attract clients, increase income, and create lasting impact. Whether through mentorship, education, or real-world business coaching, Missy is on a mission to turn passion into profit while making the wellness industry stronger, smarter, and more sustainable.
Beyond her professional achievements, Missy is a dedicated mother, wife, and advocate for health, movement, and family. She is passionate about helping others build businesses that support the lives they truly want to live.
The Movement Mentality
Ep. 23 - Navigating the Virtual Yoga Landscape with Francesca Cervero
The Movement Mentality Podcast with Missy Bunch
Ep. 23 Navigating the Virtual Yoga Landscape with Francesca Cervero
Missy sits down with seasoned yoga educator Francesca Cervero to explore what it takes to build a sustainable, values-led teaching business in the virtual world. Francesca has been teaching private yoga full-time since 2005 and training other yoga teachers since 2012, and in this conversation, she shares lessons learned from decades in the industry.
They discuss the evolution of yoga instruction post-COVID, how to remain financially viable without compromising your values, and what it really means to serve your clients with presence and care. If you're a movement teacher trying to navigate the online space without burning out or selling out, this episode offers grounded, practical insight.
In this episode
· 03:45 - Francesca’s path from ballet dancer to yoga teacher
· 05:32 - Why the pandemic accelerated much-needed change in the yoga world
· 07:00 - The magic and nuance of private yoga instruction
· 10:14 - Why “make more money” isn’t the right goal for every teacher
· 12:33 - How to structure pricing to reflect your values
· 14:05 - Staying off social media - and still having a thriving business
· 17:10 - Francesca’s honest take on email marketing and business coaching
· 20:55 - Teaching clients in larger bodies, pain, or pregnancy with integrity
· 24:18 - Serving versus selling: how Francesca reframes online business
· 29:40 - Yoga as a therapeutic tool for nervous system support
· 33:10 - The hardest lesson learned in 20 years of teaching
Quotes
• “I think the way we show up as teachers and space holders matters even more than what we teach.” [20:55]
• “I don’t need a million followers to have a thriving business. I need trust.” [14:05]
• “Let your values be the GPS for how you grow your teaching practice.” [12:33]
Connect with Missy & Francesca
· Instagram: @missybunch15.
· Instagram: @themovementmentality
· Watch this episode on YouTube: @TheMovementMentality
· Movement IQ Membership: movementiq.co
· Francesca's IG @francescacervero
- Francesca Cervero Website: francescacervero.com
- Francesca’s Podcast: The Mentor Sessions
About Missy
Missy is a multi-certified movement therapist who has been educating and coaching for over 15 years. As a young professional dancer, she battled many injuries over her career and one day she found someone who studied neurology (the study of the brain and nervous system). After one session with this person, her 4-year knee pain was completely gone. She knew she wanted to teach this approach to the world.The importance of brain function and using the nervous system to rapidly “debug” movement patterns, decrease pain, and increase performance, has led her to teach and create lightning-fast improvements with people from all walks of life. Her specialties include injury prevention, injury r
